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	<title>&#45; CircleID</title>
	<link>https://www.circleid.com/blogs/</link>
	<description>Postings from  on CircleID</description>
	<dc:language>en</dc:language>
	<dc:rights>Copyright 2026, unless where otherwise noted.</dc:rights>
	<dc:date>2026-03-31T21:29:00+00:00</dc:date>

	
	<item>
		<title> Facebook vs. Domain Names: Lessons from Cambridge Analytica (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/posts20180402_facebook_vs_domain_names_lessons_from_cambridge_analytica</guid>
		<link>https://circleid.com/posts20180402_facebook_vs_domain_names_lessons_from_cambridge_analytica</link>
		<description><![CDATA[The current revelations about Cambridge Analytica's use of Facebook data illustrate an important drawback to using a Facebook account as your business' online presence: Facebook knows and sells your customers! Millions of companies - especially small companies and start-ups - rely on a Facebook account for their online presence. On the surface, it seems like a great idea... <a href="https://circleid.com/posts20180402_facebook_vs_domain_names_lessons_from_cambridge_analytica">More...</a>]]></description>
		<dc:date>2026-03-31T14:29:00-07:00</dc:date>
	</item>
	
	<item>
		<title> 2017: The Year of dotBrand (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/posts20170213_2017_the_year_of_dotbrand</guid>
		<link>https://circleid.com/posts20170213_2017_the_year_of_dotbrand</link>
		<description><![CDATA[With over 600 "dot Brands" applied for in 2012, and hundreds now launched, 2017 seems poised to be the Year of dotBrand! "dotBrands" are top level domains (TLDs) that use the brand name to the right of the dot, as in www.mabanque.bnpparibas or www.home.cern. Many large companies across nearly every industry applied, including Google, Amazon, Citibank, VISA, McDonalds, Sony, HBO, Alibaba, and Hermes. <a href="https://circleid.com/posts20170213_2017_the_year_of_dotbrand">More...</a>]]></description>
		<dc:date>2026-03-31T14:29:00-07:00</dc:date>
	</item>
	
	<item>
		<title> Another Free Registry Software Option (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/posts20161019_another_free_registry_software_option</guid>
		<link>https://circleid.com/posts20161019_another_free_registry_software_option</link>
		<description><![CDATA[Google has recently announced the release of Nomulus, its free, open source registry software, triggering discussion of its impact on the industry. Afilias has over 15 years of experience in registry operations, and offers the following initial thoughts... First, free registry software is not new.CoCCA has offered this option for years, and TLDs such as .CX (Christmas Island) and .KI (Kiribati) use it. It is supported on a "best efforts" basis and appears to meet the limited needs of a few small operators. <a href="https://circleid.com/posts20161019_another_free_registry_software_option">More...</a>]]></description>
		<dc:date>2026-03-31T14:29:00-07:00</dc:date>
	</item>
	
	<item>
		<title> Can Your Brand Afford to Not Have a dotBrand? (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/posts20150622_can_your_brand_afford_to_not_have_a_dotbrand</guid>
		<link>https://circleid.com/posts20150622_can_your_brand_afford_to_not_have_a_dotbrand</link>
		<description><![CDATA[More than six hundred brands have applied for their own dotBrand (a new top level domain associated with a trademarked brand). These represent every segment of our economy: banks, tech companies, media, food, luxury goods, etc. Quite a few dotbrands have already gone live. The current application period is closed, but the next round will likely begin in 24 months or so. <a href="https://circleid.com/posts20150622_can_your_brand_afford_to_not_have_a_dotbrand">More...</a>]]></description>
		<dc:date>2026-03-31T14:29:00-07:00</dc:date>
	</item>
	
	<item>
		<title> New gTLDs Show Promising SEO Performance (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/posts20150112_new_gtlds_show_promising_seo_performance</guid>
		<link>https://circleid.com/posts20150112_new_gtlds_show_promising_seo_performance</link>
		<description><![CDATA[With the arrival of hundreds of new generic top-level domains (gTLDs), many marketers are excited that they can now get a web address that best describes their business or brand. For instance, a company in the organic business can now get a web address on .ORGANIC, or a brand that's all about passion and excitement can now get on .RED, etc. At the same time, many are also asking some important SEO related questions. <a href="https://circleid.com/posts20150112_new_gtlds_show_promising_seo_performance">More...</a>]]></description>
		<dc:date>2026-03-31T14:29:00-07:00</dc:date>
	</item>
	
	<item>
		<title> Wrap-up: ICANN 49 Singapore (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/posts20140410_wrap_up_icann_49_singapore</guid>
		<link>https://circleid.com/posts20140410_wrap_up_icann_49_singapore</link>
		<description><![CDATA[Given the "going live" of New gTLDs as well as the NTIA's announcement of its intent to transition Internet domain name functions to a multi-stakeholder environment, the 49th ICANN meeting in Singapore was sure to be a busy one. Here's a breakdown of some of the key happenings during the week. <a href="https://circleid.com/posts20140410_wrap_up_icann_49_singapore">More...</a>]]></description>
		<dc:date>2026-03-31T14:29:00-07:00</dc:date>
	</item>
	
	<item>
		<title> Wrap-up: ICANN 46 in Beijing (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/posts20130426_wrap_up_icann_46_in_beijing</guid>
		<link>https://circleid.com/posts20130426_wrap_up_icann_46_in_beijing</link>
		<description><![CDATA[Earlier this April, the largest ICANN meeting ever -- more than 2,500 attendees -- kicked off in Beijing. Given the imminent addition of hundreds of "dot Brands" to the Internet, the topic of new gTLDs was at the top of the discussion list for all attendees. So far, well over 100 new gTLD applications have passed the Initial Evaluation stage, meaning they're on their way to becoming live domains. <a href="https://circleid.com/posts20130426_wrap_up_icann_46_in_beijing">More...</a>]]></description>
		<dc:date>2026-03-31T14:29:00-07:00</dc:date>
	</item>
	
	<item>
		<title> dot Brands Need to Look Under the Hood Before Partnering (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/posts20111021_dot_brands_need_to_look_under_the_hood_before_partnering</guid>
		<link>https://circleid.com/posts20111021_dot_brands_need_to_look_under_the_hood_before_partnering</link>
		<description><![CDATA[As the countdown for the ICANN gTLD program ticks away its final 100 days, potential dot Brand applicants have to make important decisions in a short space of time: whether to apply for a new TLD, how to best leverage a new top-level domain, and which gTLD partner to choose. Most dot Brand applicants have excellent IT departments, but these resources are already over-stretched with current projects, and they likely lack the specific skills and experience needed to meet ICANN's exacting standards in the highly specialized area of top-level domain registry technology. <a href="https://circleid.com/posts20111021_dot_brands_need_to_look_under_the_hood_before_partnering">More...</a>]]></description>
		<dc:date>2026-03-31T14:29:00-07:00</dc:date>
	</item>
	
	<item>
		<title> Big Brands Recognizing the Value of New gTLDs (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/posts20110904_big_brands_recognizing_the_value_of_new_gtlds</guid>
		<link>https://circleid.com/posts20110904_big_brands_recognizing_the_value_of_new_gtlds</link>
		<description><![CDATA[Successful companies already understand the importance and impact of brand control in domain names. No company would ever consider using hotmail.com or gmail.com email addresses for official business. A decade ago, did companies invest in Geocities or Tripod URLs, or did they promote their own domain names? Today, if a company hosts its blog with WordPress.com, do they take the default brand.wordpress.com Web address, or do they upgrade to their own branded second-level domain name? <a href="https://circleid.com/posts20110904_big_brands_recognizing_the_value_of_new_gtlds">More...</a>]]></description>
		<dc:date>2026-03-31T14:29:00-07:00</dc:date>
	</item>
	
	<item>
		<title> Brands Should Not Ignore the Security Benefits of New gTLDs (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/posts20110912_brands_should_not_ignore_the_security_benefits_of_new_gtlds</guid>
		<link>https://circleid.com/posts20110912_brands_should_not_ignore_the_security_benefits_of_new_gtlds</link>
		<description><![CDATA[If one thing has become clear from recent commentary on ICANN's new top-level domain program, it's that there's a dramatic lack of understanding about some of the benefits of owning your own TLD - especially as it relates to security. Many brand owners - especially those with luxury brands - could realize immediate benefits from reduced counterfeiting and greater brand trust with a "dot Brand." <a href="https://circleid.com/posts20110912_brands_should_not_ignore_the_security_benefits_of_new_gtlds">More...</a>]]></description>
		<dc:date>2026-03-31T14:29:00-07:00</dc:date>
	</item>
	
	<item>
		<title> ICANN Sets June Target for New gTLD Program Launch (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/posts20110331_icann_sets_june_target_for_new_gtld_program_launch</guid>
		<link>https://circleid.com/posts20110331_icann_sets_june_target_for_new_gtld_program_launch</link>
		<description><![CDATA[npt its recent meeting in San Francisco, ICANN approved a new draft timeline for the launch of its new generic top-level domains (gTLDs) program that will let its Board of Directors approve the final Applicant Guidebook in June 2011, enabling companies to apply for gTLDs before the end of the year. <a href="https://circleid.com/posts20110331_icann_sets_june_target_for_new_gtld_program_launch">More...</a>]]></description>
		<dc:date>2026-03-31T14:29:00-07:00</dc:date>
	</item>
	
	<item>
		<title> .nxt Conference Inspires and Informs New gTLD Debate (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/posts20110221_nxt_conference_inspires_and_informs_new_gtld_debate</guid>
		<link>https://circleid.com/posts20110221_nxt_conference_inspires_and_informs_new_gtld_debate</link>
		<description><![CDATA[The first-ever .nxt conference recently concluded in San Francisco. The conference featured two days of productive, educational, and passionate discussion about the business of new generic top-level domains (gTLDs). While ICANN's public meetings have recently focused on debating the policies that will go into its gTLD Applicant Guidebook, the .nxt meeting moved the discussion into the future to tackle the issue of what to do when the program has actually launched... <a href="https://circleid.com/posts20110221_nxt_conference_inspires_and_informs_new_gtld_debate">More...</a>]]></description>
		<dc:date>2026-03-31T14:29:00-07:00</dc:date>
	</item>
	
	<item>
		<title> ICANN Moves Forward On New gTLDs (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/posts20101214_icann_moves_forward_on_new_gtlds</guid>
		<link>https://circleid.com/posts20101214_icann_moves_forward_on_new_gtlds</link>
		<description><![CDATA[The introduction of new generic top-level domains (gTLDs) to the Internet moved a step closer Friday, when the ICANN Board laid out its plan for the final stages of approving the new gTLD program. In a lengthy resolution, passed unanimously at the conclusion of a week of consultations in Cartagena, Colombia, the Board sought to draw a line under some policies where it believes the community has reached agreement, while highlighting others where further discussions are needed before the doors are opened to applications next year. <a href="https://circleid.com/posts20101214_icann_moves_forward_on_new_gtlds">More...</a>]]></description>
		<dc:date>2026-03-31T14:29:00-07:00</dc:date>
	</item>
	
	<item>
		<title> Reduce the Risk of URL Shorteners to Your Brand With Your Own TLD (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/postsreduce_the_risk_of_url_shorteners_to_your_brand_with_your_own_tld</guid>
		<link>https://circleid.com/postsreduce_the_risk_of_url_shorteners_to_your_brand_with_your_own_tld</link>
		<description><![CDATA[A very real and potentially dangerous issue for brands is the continual reliance on obscure country code domains for URL shortening services. Recent reports have emerged that the country code domain .ly will no longer allow domains with 4 or less characters to be registered by users outside of Libya. What exactly does that mean for marketers that are using popular URL shorteners like bit.ly and ow.ly today? It means more risk. As a brand owner who is spending thousands or even millions of dollars on your social media campaigns, the solution is very simple - get your own top-level domain, and control your own destiny. <a href="https://circleid.com/postsreduce_the_risk_of_url_shorteners_to_your_brand_with_your_own_tld">More...</a>]]></description>
		<dc:date>2026-03-31T14:29:00-07:00</dc:date>
	</item>
	
	<item>
		<title> 10 Years Since the Internet Was Changed Forever (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/posts20101004_10_years_since_internet_changed_forever</guid>
		<link>https://circleid.com/posts20101004_10_years_since_internet_changed_forever</link>
		<description><![CDATA[On Saturday, you were probably enjoying a quiet morning, sipping your coffee as you consumed headlines about news from New York to New Delhi. The headlines related to Internet business were probably much different than what you would have seen 10 years ago. Then, there were just 20 million domain names in use, ten percent of what is now our domain universe. But ten years ago, many of us in the industry weren't enjoying an easy morning with our coffee; we were harried from a sleepless night of poring over hundreds of pages that would constitute the first new Top-Level Domain (TLD) bids submitted to ICANN, ever. <a href="https://circleid.com/posts20101004_10_years_since_internet_changed_forever">More...</a>]]></description>
		<dc:date>2026-03-31T14:29:00-07:00</dc:date>
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