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	<title>&#45; CircleID</title>
	<link>https://www.circleid.com/blogs/</link>
	<description>Postings from  on CircleID</description>
	<dc:language>en</dc:language>
	<dc:rights>Copyright 2026, unless where otherwise noted.</dc:rights>
	<dc:date>2026-04-06T20:04:00+00:00</dc:date>

	
	<item>
		<title> ICANN gTLDs: When Names Are Borrowed from an Atlas (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/posts20130416_icann_gtlds_when_names_are_borrowed_from_an_atlas</guid>
		<link>https://circleid.com/posts20130416_icann_gtlds_when_names_are_borrowed_from_an_atlas</link>
		<description><![CDATA[When names are borrowed from an Atlas, things happen. Use of Geographic names have always caused some problems for two reasons; one they are in the public domain so anyone else can use them and two they connote that business is confined to just that geographic area. Like Paris Bakery, Waterloo Furniture or London Bank. Geographic naming was the biggest thing during last couple of centuries, as using name of a village or a city as a moniker was considered being on top of the hill. <a href="https://circleid.com/posts20130416_icann_gtlds_when_names_are_borrowed_from_an_atlas">More...</a>]]></description>
		<dc:date>2026-04-06T13:04:00-07:00</dc:date>
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		<title> ICANN TMCH: The Haunted Trademark Clearance House (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/posts20121017_icann_tmch_the_haunted_trademark_clearance_house</guid>
		<link>https://circleid.com/posts20121017_icann_tmch_the_haunted_trademark_clearance_house</link>
		<description><![CDATA[When the fantasy of a universal trademark clearance house was floated in the name of protecting existing trademark owners by the opposing lobbies against the global domain name expansion, particularly the gTLD programs, the domain name industry and ICANN quickly accepted the idea. A universal trademark clearance house is perhaps a greatest idea but in reality a fantasy. Today, at ICANN, the best minds are teamed-up and struggling to get the TMHC (Trademark Clearance House) constructed. <a href="https://circleid.com/posts20121017_icann_tmch_the_haunted_trademark_clearance_house">More...</a>]]></description>
		<dc:date>2026-04-06T13:04:00-07:00</dc:date>
	</item>
	
	<item>
		<title> dot DO or dot DIE? (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/postsdot_do_or_dot_die</guid>
		<link>https://circleid.com/postsdot_do_or_dot_die</link>
		<description><![CDATA[ICANN has started dot name evaluations and charging ahead at their full speed. Mathematically it can be proven that any reasonable success of the current 1500 proposed dot names will result in tens of thousands of additional applications in the subsequent rounds. It is estimated that by the year 2020 there will be 10,000 dot names in operation and by 2025 the number would easily double. Such forecasts are not based on technological advances <a href="https://circleid.com/postsdot_do_or_dot_die">More...</a>]]></description>
		<dc:date>2026-04-06T13:04:00-07:00</dc:date>
	</item>
	
	<item>
		<title> Why the Dot Com Kingdom Will Continue to Rule Post New gTLDs (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/posts20120724_why_dot_com_kingdom_will_continue_to_rule_post_new_gtlds</guid>
		<link>https://circleid.com/posts20120724_why_dot_com_kingdom_will_continue_to_rule_post_new_gtlds</link>
		<description><![CDATA[Today, with the launch of new and exciting 1600 proposed gTLDs, the choices will simply unleash a slew of unlimited new ideas for the global end-users. The influx will create amazing times for the right names and the right parties. The global public will get the taste of owning multiple domain names for multi-layers of communication to enhance richer and selective experiences. No need to be in pool with 800 million folks but rather interacting with '117 winemaker, left-handed and collectors of toy trains'. 'Divorce lawyers, only handling 3.7 million dollar pre nuptials, only serving Jersey wives'. <a href="https://circleid.com/posts20120724_why_dot_com_kingdom_will_continue_to_rule_post_new_gtlds">More...</a>]]></description>
		<dc:date>2026-04-06T13:04:00-07:00</dc:date>
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	<item>
		<title> ICANN's New gTLDs: The Game Changers Have Landed (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/posts20120613_icann_gtlds_the_game_changers_have_landed</guid>
		<link>https://circleid.com/posts20120613_icann_gtlds_the_game_changers_have_landed</link>
		<description><![CDATA[The day after 'reveal day' two big questions will emerge; firstly was the advertising branding world so wrong or secondly, the parties behind the proposed names so invincible and can turn their $350 million dollars into many tens of billions. To be fair the jury may be out nevertheless, here are some facts... The Internet was never designed to solve the global business naming problems; it was the extension of DARPA, a failsafe military communication system later adventured into public use. <a href="https://circleid.com/posts20120613_icann_gtlds_the_game_changers_have_landed">More...</a>]]></description>
		<dc:date>2026-04-06T13:04:00-07:00</dc:date>
	</item>
	
	<item>
		<title> 10 Reasons Why New gTLDs May Not Work For You (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/posts10_reasons_why_new_gtlds_may_not_work_for_you</guid>
		<link>https://circleid.com/posts10_reasons_why_new_gtlds_may_not_work_for_you</link>
		<description><![CDATA[World's mega businesses are about to wake up to the domain name expansion reality, where suddenly a name identity's exclusive ownership on global canvas of cyber branding and functionality will be ensured via gTLD. Something that traditional trademark system took years to achieve. A gTLD brand is not for everyone, structurally designed for powerful new ideas and established organizations around the world; however, following are the ten reasons why it may not work for you. <a href="https://circleid.com/posts10_reasons_why_new_gtlds_may_not_work_for_you">More...</a>]]></description>
		<dc:date>2026-04-06T13:04:00-07:00</dc:date>
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	<item>
		<title> CRIDO Sells "Do Not Sell List" (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/posts20120119_crido_sells_do_not_sell_list</guid>
		<link>https://circleid.com/posts20120119_crido_sells_do_not_sell_list</link>
		<description><![CDATA[Coalition for Responsible Internet Domain Oversight, or CRIDO, released a plan they called a "peacemaker" three days before the Jan. 12th, 2012 launch, which would allow brands to begin the ICANN application process but would allow organizations and companies the opportunity to place their brand names, without cost, on a temporary "do not sell" list. ICANN so far has not responded to the "do not sell" list, and CRIDO is getting restless and threatening lawsuits. <a href="https://circleid.com/posts20120119_crido_sells_do_not_sell_list">More...</a>]]></description>
		<dc:date>2026-04-06T13:04:00-07:00</dc:date>
	</item>
	
	<item>
		<title> Trademarks Tango in Cyber Ballrooms (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/poststrademarks_tango_in_cyber_ballrooms</guid>
		<link>https://circleid.com/poststrademarks_tango_in_cyber_ballrooms</link>
		<description><![CDATA[The global trademark laws have served the business community well during the last century. But is it possible that with the advent of ICANN gTLD, a new layer of speed and protection would complement the trademark holders to further establish their name identity presence and visibility in the complex marketplace? Although the trademark laws have served the business community very well during the last century, now with the advent of ICANN gTLD platform, it appears that it will provide an additional layer of speedy protection and increase the name identity visibility resulting in market domination via name identity. <a href="https://circleid.com/poststrademarks_tango_in_cyber_ballrooms">More...</a>]]></description>
		<dc:date>2026-04-06T13:04:00-07:00</dc:date>
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	<item>
		<title> The gTLD Opera (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/poststhe_gtld_opera</guid>
		<link>https://circleid.com/poststhe_gtld_opera</link>
		<description><![CDATA[The curtain rises on January 12th 2012 but key players are still singing different tunes. Let's peek into their performance as they start taking center stage. FTC, the Federal Trade Commission, has sent a letter to ICANN on December 16th 2011. Re: Consumer Protection Concerns Regarding New gTLDs. They write; "We write now to highlight again the potential for significant consumer harm resulting from the unprecedented increase in new gTLDs." The following paragraph clearly highlights the lack of information about the ICANN gTLD platform. <a href="https://circleid.com/poststhe_gtld_opera">More...</a>]]></description>
		<dc:date>2026-04-06T13:04:00-07:00</dc:date>
	</item>
	
	<item>
		<title> Creative Vertigo: The Spin of the ICANN Branding Revolution (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/posts20111130_creative_vertigo_the_spin_of_the_icann_branding_revolution</guid>
		<link>https://circleid.com/posts20111130_creative_vertigo_the_spin_of_the_icann_branding_revolution</link>
		<description><![CDATA[The word gTLD has been added to the hardcore lexicon of global branding. Why is this new spin causing vertigo to some? Before you say anything else like 'what'? Just hold on. It makes no difference whether you already are an expert on gTLD or not. The fact is it's in your face and we all have to deal with it for a long time, so deal with it. On the internet today, from around the world, there are over 10,000 articles on ICANN's gTLD... <a href="https://circleid.com/posts20111130_creative_vertigo_the_spin_of_the_icann_branding_revolution">More...</a>]]></description>
		<dc:date>2026-04-06T13:04:00-07:00</dc:date>
	</item>
	
	<item>
		<title> Will Google Search Replace Domain Names? (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/postswill_google_search_replace_domain_names</guid>
		<link>https://circleid.com/postswill_google_search_replace_domain_names</link>
		<description><![CDATA[The growing notion among big advertising agencies and brand marketers is that as search engines find answers instantly, there's no real need to enter a domain name in the browser and therefore domain names are far less important. They're absolutely right. Why would you type www.rolex.com when you can simply enter 'Rolex' and be there before you blink? But where they are seriously wrong is when you enter anything like 'Interlink', 'Pronet', 'National Trust', 'Premier Traders' or 'United Manufacturing', uncontrollable citations will gush out from every corners of the world. <a href="https://circleid.com/postswill_google_search_replace_domain_names">More...</a>]]></description>
		<dc:date>2026-04-06T13:04:00-07:00</dc:date>
	</item>
	
	<item>
		<title> The ICANN gTLD Battlefield - The Fog of War (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/poststhe_icann_gtld_battlefield_the_fog_of_war</guid>
		<link>https://circleid.com/poststhe_icann_gtld_battlefield_the_fog_of_war</link>
		<description><![CDATA[Concerning ICANN's new generic Top-Level Domain (gTLD) program, why is the Association of National Advertisers whose members spends 400 billion on their 10,000 brands so violently opposed? Bob Liodice President &amp; CEO of ANA recently wrote an article "How to (Unnecessarily) Encumber The Internet And The Economy" in Forbes highly critical of ICANN but clearly missing the mark. This misunderstanding demands clarification, the fog is getting dense so let's explore some facts. <a href="https://circleid.com/poststhe_icann_gtld_battlefield_the_fog_of_war">More...</a>]]></description>
		<dc:date>2026-04-06T13:04:00-07:00</dc:date>
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	<item>
		<title> A Made Up Fantasy and the ICANN gTLD Reality (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/postsa_made_up_fantasy_the_icann_gtld_reality</guid>
		<link>https://circleid.com/postsa_made_up_fantasy_the_icann_gtld_reality</link>
		<description><![CDATA[Gary Elliot, chairman of the Association of National Advertisers and vice president of global marketing at Hewlett-Packard, wrote a column in Advertising Age titled "ICANN's Promises Aren't Simply Speculation, They're Outright Fantasy." His arguments opposing ICANN gTLDs are similar to the other heads of various advertising associations around the world. While the main powerbrokers of the global advertising sector are mum, their association heads are using the same circulated message of cyber-squatting fears without any solid proof. Here is my analysis and an open challenge to the trade. <a href="https://circleid.com/postsa_made_up_fantasy_the_icann_gtld_reality">More...</a>]]></description>
		<dc:date>2026-04-06T13:04:00-07:00</dc:date>
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	<item>
		<title> War of Words - the gTLD Weaponry (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/postswar_of_words_the_gtld_weaponry</guid>
		<link>https://circleid.com/postswar_of_words_the_gtld_weaponry</link>
		<description><![CDATA[Why would the Association of National Advertisers (ANA), representing 400 member organizations and their 10,000 brands that spend $250 billion annually, be so wrong about ICANN's generic top-level domain (gTLD) program? They're complaining as if new gTLDs are being sold overnight in dark alleys with a no questions asked policy in exchange of a large suitcase filled with newly printed currency. This is definitely not the case, so what did they miss? <a href="https://circleid.com/postswar_of_words_the_gtld_weaponry">More...</a>]]></description>
		<dc:date>2026-04-06T13:04:00-07:00</dc:date>
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	<item>
		<title> Who Will Give Birth to the gTLD's First Billion-Dollar Domain Baby? (Featured Blog)</title>
		<guid isPermaLink="true">https://circleid.com/postswho_will_give_birth_to_the_gtlds_first_billion_dollar_domain_baby</guid>
		<link>https://circleid.com/postswho_will_give_birth_to_the_gtlds_first_billion_dollar_domain_baby</link>
		<description><![CDATA[When all you have is a hammer, everything appears to be a nail. The generic Top-Level Domains (gTLDs) are not just about trademark filing and battle posturing or cyber-squatting. They are about the potential to create unusual global intellectual properties offering multiple opportunities for rapid image expansion and - most importantly - the achievement of market domination via name identity. <a href="https://circleid.com/postswho_will_give_birth_to_the_gtlds_first_billion_dollar_domain_baby">More...</a>]]></description>
		<dc:date>2026-04-06T13:04:00-07:00</dc:date>
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