Email Recommendation Engine for ESPs – Text Length Optimization (Part II)

Popular email editors today have no way to optimize for text length. An email marketer may attempt to build her content but has no idea whether that content is optimized related to word count for a specific industry/client. As it relates only to text length, does the email have too many or too few words. Currently, there is no built-in predictive model to inform her. Well, until now. Last month we described an evolutionary real-time data-driven process for email campaign builders to have at their disposal. more

China Telecom Accused of Misdirecting Internet Traffic

A paper published by the Naval War College titled, "China's Maxim - Leave No Access Point Unexploited: The Hidden Story of China Telecom's BGP Hijacking," accuses the Chinese government of manipulating BGP routing in order to intercept internet traffic. more

DNS Privacy at IETF 104

From time to time the IETF seriously grapples with its role with respect to technology relating to users' privacy. Should the IETF publish standard specifications of technologies that facilitate third-party eavesdropping on communications or should it refrain from working on such technologies? Should the IETF take further steps and publish standard specifications of technologies that directly impede various forms of third party eavesdropping on communications? more

ICANN Should be Reformed Before “Privatization”, Says New Study

The Technology Policy Institute (TPI), an IT and communications policy think tank, has just released a paper proposing that "ICANN's governance structure should be dramatically reformed to make it more accountable before the current tie with the U.S. Department of Commerce is allowed to expire." The paper titled "ICANN At a Crossroads: a Proposal for Better Governance and Performance" is written by Thomas M. Lenard, President and Senior Fellow at TPI, along with Lawrence J. White, Professor of Economics at the NYU Stern School of Business. The 52-page study also asserts that ICANN must have a clear focus on encouraging competition with minimal role as a regulator with respect to the creation of new generic Top-Level Domains (gTLDs). more

Facebook vs. Domain Names: Lessons from Cambridge Analytica

The current revelations about Cambridge Analytica's use of Facebook data illustrate an important drawback to using a Facebook account as your business' online presence: Facebook knows and sells your customers! Millions of companies - especially small companies and start-ups - rely on a Facebook account for their online presence. On the surface, it seems like a great idea... more

How Do We Define ‘SIP’ for Telecom In 2014?

"What is a minimum set of specifications that a vendor must implement to be able to say that it is SIP-compliant?" A friend asked me that question and my response was: "It depends." and even more unfortunately:
"I don't know." It turns out to be a challenging question to answer... and it led me to ask: "How do we define what "SIP" is for telecommunications in 2014? How do we help vendors move their products/services to be based on SIP? As we talk about "turning off the PSTN" and "moving all telecom to IP", how can we make it easier for companies to switch to using SIP? more

Are Domain Names Recession-Proof? Probably Not, Next Question?

I didn't see the Fortune article Are domain names recession proof until the weekend, and being the author of the now infamous Domain aftermarket overdue for an asset repricing last year I feel somewhat obligated to comment on it. So, how will domain names fare in a recession? The Fortune article was upbeat... more

Searching for Truth in DKIM: Part 3 of 5

Last year, MAAWG published a white paper titled Trust in Email Begins with Authentication [PDF], which explains that authentication (DKIM) is “[a] safe means of identifying a participant-such as an author or an operator of an email service” while reputation is a “means of assessing their trustworthiness.”

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A Gap in the New gTLD Applicant Guidebook?

I strongly believe there is a serious "breach" in the Applicant Guidebook: I checked the scoring, I checked the possible objections, I am aware of the Governmental Advisory Committee (GAC) early warning but I really could not find how ICANN is going to avoid Community applications to be submitted as Standard ones. The role of ICANN is to offer a solution to launching new generic Top-Level Domains, it is no party in saying whether a new gTLD is a Community or not. more

Steve Jobs: Apple is a Mobile Device Company

Apple CEO, Steve Jobs today announced the highly anticipated iPad and told the crowed that the company is now a $50 Billion a year company -- the majority of it being from sales of mobile devices including iPod, iPhone, and laptops. Now with the introduction of iPad, Jobs calls apple a mobile device company: "Apple is a mobile devices company. This is what we do." Jobs says Apple is the number one mobile devices company in the world. more

Backlash Over Potential Firing of U.S. Election Cybersecurity’s Top Official

The Electronic Frontier Foundation (EFF), along with over forty other cybersecurity experts and organizations, are urging the White House to keep politics out of securing this month's election in the U.S. more

Flushing the ‘Net Down the Tubes

Doc Searls has written a brilliant piece framing the battle for the 'Net at Linux Journal. The piece is long, but if you take the time to read just one essay on the 'Net and the politics surround it this year, read this one. If you're involved in public policy, it's especially important that you take the time to understand what's at stake here. One of Doc's main points: we haven't framed the conversation correctly and our poor choice of words makes the argument seem overly technical and arcane when it's really about freedom, markets, and innovation. more

US Senate Committee Holds Hearing on ICANN’s New TLD Expansion

As previously noted, the U.S. Senate Committee on Commerce, Science, and Transportation today held a full committee hearing on ICANN's expansion of top level domains (TLDs). The hearing was held to examine the merits and implications of the program and ICANN's efforts to address concerns raised. ICANN will begin accepting applications for new TLDs on January 12, 2012. more

Powell Warns Net Neutrologists Not to Be Naive

Just got this email reporting the speech made by former FCC Chairman @ F2C organized by David Isenberg. "Former FCC chairman Michael Powell is up on the stage at the Freedom to Connect conference right now, and he warns the tech elite crowd here not to be naive about the dangers of asking Congress for legislation on Net Neutrality. As he explains..." more

What Can We Learn From 160 Years of Tech Diplomacy at ITU?

On 17 May 1865, 20 European states convened to establish the International Telecommunication Union (ITU) to streamline the clunky process of sending telegraph messages across borders. 160 years later, ITU's anniversary is more than a mere commemorative moment; it is a stark reminder that multilateral cooperation is beneficial and necessary in our increasingly interconnected world. more