Lessons from .Build One Year After Launch: Q&A with CEO and Founder George Minardos

The .build domain namespace opened in General Availability in April 2014, as a domain name designed specifically for the online needs of the building industry and beyond. As the appointed technical provider for .build, ARI Registry Services powered the launch and continued technical operations for this global domain name. A year into the life of the namespace, ARI Registry Services' Head of Global Consulting Tony Kirsch caught up with George Minardos, CEO of .build to talk about his insights to date, what he's learnt about the domain name industry, and a look at where he thinks it is heading. more

An Open Internet Is Critical for UN Sustainable Development Goals

In 2015, a significant focus of the United Nations will center on the future of global development, including negotiating a set of Sustainable Development Goals (SDGs) aimed at guiding policy in achieving dignity, well-being, and equality for all the world's people -- especially the poor and underserved. The currently proposed SDGs consist of an ambitious set of 17 goals and 169 specific targets. more

We Need a Focused, Cooperative Strategy for Marketing New gTLDs

This essay discusses recent findings on the difficulty of overcoming decision bias, and it argues that this factor, when combined with a diverse and fragmented demand for new gTLDs, makes a focused marketing strategy crucial to the success of the program. In addition, success requires cooperation among registries and resellers when it comes to sales and marketing. Impulse buying aside, a product's sales are driven by the product's utility... more

ICANN Asks U.S. Federal Trade Commission Whether .SUCK is Violating Any Laws

Allen Grogan, ICANN's Chief Contract Compliance Officer, has written a blog post today concerning a formal letter it has received asking the agency to halt the rollout of .SUCKS, a new gTLD operated by Vox Populi Registry Inc. As it stands, a ruling against Vox Populi by ICANN could result in federal prosecution or other legal action, according to ICANN officials. more

com.google April Fools’ Is No Laughing Matter: What .google Could Mean for Other .brands

When April Fools' Day rolls around each year, Google is generally one of the front runners for jokes -- often making headlines for its quirky gimmicks. This year was no exception. On April 1st, Google launched its first domain name under the recently delegated .google Top-Level Domain (TLD), a massive milestone for all .brand TLD owners. Google is encouraging millions of people around the world to visit: www.com.google. more

Premium Generics, the Domain Industry’s Luxury Goods

Categories. The mere mention of the word risks eliciting groans from any domain industry specialist. In the run up to the new gTLD program, this concept was oft discussed. It seemed obvious to most that TLDs were not a homogenous ensemble but instead, could exist in many different shapes and sizes. Except to ICANN staff. They systematically refused to entertain the notion of categories. Even when ICANN Board members suggested some kind of recognition for different TLD types should be hardwired into the program! more

ICANN Getting More Control Could Mean Major Reform

Kieren McCarthy reporting in the Register: "Domain name overseer ICANN is likely to go through a radical reorganization if it wants to be given more control of critical internet functions, currently run under contract from the US government. Two recent papers -- one from independent legal experts hired by a group looking into the contract's transitioning, and a second from an internet governance think-tank -- have both highlighted the benefit to making ICANN a true member-led organization, with the internet community given real powers to effect change." more

Dot-Sucks TLD Accused of Predatory, Exploitative and Coercive Practices

Kieren McCarthy reporting in the Register: "The intellectual property constituency (IPC) of domain overseer ICANN has formally asked the organization to halt the rollout of the controversial .sucks top-level domain, due to start on Monday." more

M3AAWG Releases Anti-Abuse Best Common Practices for Hosting and Cloud Service Providers

Jointly published by the Internet Infrastructure Coalition (i2C) and the Messaging, Malware and Mobile Anti-Abuse Working Group, the new document outlines proven activities that can help Web hosting services improve their operations and better protect end-users. more

Save the Date: .US Public Stakeholder Town Hall (April 22, 1-3 ET / 10-12 PT)

.US is the top-level domain for the United States of America. As stakeholders in the .US ccTLD, we all share a vested interest in making sure that .US continues to be a vibrant namespace that reflects the diversity, creativity and success of our people. As the Internet continues to grow and evolve, it's important that the .US domain does too. To meet these needs, Neustar and the usTLD Stakeholder Council plan to hold a virtual .US Public Stakeholder Town Hall Meeting. more

Why the 1# Vulnerability for Cyber Attacks Will Be Apathy

Everyone has heard of the cyber security attacks on Target (2013), Home Depot (2014), Neiman Marcus (2014), Sony Pictures (2014), and the United States' second-largest health insurer, Anthem (reported February 2015), but have you heard of the security breaches for Aaron Brothers, Evernote (denial of service attack), P.F. Chang's China Bistro, Community Health Services, Goodwill Industries, SuperValu, Bartell Hotels, Dairy Queen, U.S. Transportation Command contractors, and more. more

End-to-End Email Encryption - This Time For Sure?

Phil Zimmerman's Pretty Good Privacy (PGP) and its offspring have been encrypting and decrypting email for almost 25 years -- but require enough knowledge and determination to use them that adoption has never taken off outside the technoscenti. Now initiatives from several quarters aim to fix that -- but will it all "just work," and will end users adopt it even if it does? more

Don’t Confuse Brand and Category-Label New gTLDs

The domain name industry gets brand and label confused. A brand sums up what makes a company unique to its customers. A label tells what category a company goes in; it sums up what the product has in common with other products of that type. Sedan and SUV are category labels; Volvo is a brand, one that means safety to customers. Similarly Tesla Motors has its distinctive "Tesla" brand, but it introduces products to its users as "electric vehicles." more

Choose a gTLD for Love or for Added Value?

The decision to bid for a new gTLD can be driven by reason or by love. Either the applicant practices strategic and financial valuation, or the applicant falls for an idea implicit in the gTLD. The second group had better be very lucky or have some motivation besides profit. They enjoy little chance of economic viability. Worse, they follow up their poor initial selection with similar bad calls about their marketing message. more

Packet Loss: How the Internet Enforces Speed Limits

There's been a lot of controversy over the FCC's new Network Neutrality rules. Apart from the really big issues -- should there be such rules at all? Is reclassification the right way to accomplish it? -- one particular point has caught the eye of network engineers everywhere: the statement that packet loss should be published as a performance metric, with the consequent implication that ISPs should strive to achieve as low a value as possible. more