Top-Level Domains and Search

Search marketers and SEO mavens are starting to pay attention to top-level domains (TLDs) now that ICANN has announced a starting date. Many of them are dubious about the benefits of TLDs to search, but they are missing out on why search will benefit from new TLDs - and vice-versa. A recent article on SEO.com looked at the value of new top-level domains for search. One of the reasons for his skepticism comes from a common but completely erroneous notion that there's some sort of order to how top-level domains work today... more

Bit.ly Gets You Blocked

URL shorteners, like bit.ly, moby.to and tinyurl.com, do three things... Making URLs shorter was their original role, and it's why they're so common in media where the raw URL is visible to the recipient -- instant messaging, twitter and other microblogs, and in plain text email where the "real" URL won't fit on a single line. From the moment they were invented they've been used to trick people to click on links to pages they'd rather not visit... more

The New gTLD Chess Game

On June 20th, the ICANN board voted to move ahead with the new generic Top-Level Domains (gTLDs) program, intended to add hundreds, if not thousands of new names to the DNS root. Now what? Not even the most enthusiastic ICANN supporters think that any new TLDs will be added before the end of 2012, but there are other things going on that greatly complicate the outlook. more

The Internet Community Says Thank You to ICANN for New TLDs

After more than six years of consultation and negotiation regarding the New Top-Level Domain Program, the ICANN Board this week approved the program to the pleasure of many within the Internet community. For this, we say thank you to ICANN on a job well done! The New Top-Level Domain (TLD) Program has been controversial at times and has fuelled many passionate debates within the Internet community. more

Outsourcing and Registry Operations Present Challenges to New TLD Applicants

After ICANN announced in Singapore approval of the new Top-Level Domain (TLD) program, we heard many prospective applicants say they would start asking registry infrastructure providers to break down their costs into registration and resolution components. The last few TLD launches have shown that although you can achieve some respectable registration volumes for new TLDs, chances are it will take some time for content to be associated with the domain names, and hence, resolutions to pick up. more

Internet Security and the Multistakeholder Approach: Is It Attainable?

Internet Security is a topic that has drawn a lot of attention over the past year. As awareness grows that cooperation is necessary, it dawns on people that there are many and very different stakeholders involved, stakeholders that may never have met before. Let alone have cooperated. An example of an approach is the National Cyber Security Council (NCSC) that was installed in The Netherlands on 30 June. This is a high level council that will give advice to public as well as private entities on how to better secure themselves and society at large against cyber attacks and how to become more resilient. However, without the right approach it is doomed to become a talking shop. more

What’s New In the Field of Cybersecurity Cooperation

The last few months have shown a number of signs that cooperation in cyberspace is not just necessary, but it is vital for the survival of the Internet as we know it. There is no need to provide links to all the articles and news stories that talk about the dangers of cyberattacks on the infrastructure in the USA or other countries - you can find plenty of them. ... What misses really in these stories is the answer to the question "So, what?" more

Role of Finance Leaders is Specialized in TLD Launches

When I first entered the domain industry as head of finance and operations at .MOBI, the company had just acquired its licence from ICANN. I did a quick overview of the business environment through a financial lens. My first impressions were predominantly positive. Sales were generated up front on a cash basis, which put registry operators in an enviable operational cash flow position... Outsourcing the back-end registry operations meant that we could tie cost of goods sold (COGS) to activity. But I had a steep learning curve... more

New Top-Level Domains Approved by ICANN

The Board of ICANN today gave final approval to the most dramatic change to the Internet in four decades -- allowing the expansion of new Top-Level Domains (TLDs). This monumental decision will allow companies and organizations to turn their own brands into Internet domain extensions (that is .brand) or to create broad generic strings such as .CAR, .SPORTS or .BANK. ICANN's TLD expansion plan was first announced three years ago on June 26, 2008 at the 32nd ICANN Meeting in Paris. more

ICANN Names Steve Crocker as Chair of the Board

ICANN has named, Internet pioneer, Steve Crocker as new Chair of the Board. Dr. Crocker whose involvement with ICANN dates back to 2002, has also served as chair of ICANN's Security, Stability, and Advisory Committee (SSAC) until 2010. He was the SSAC liaison to the Board from 2003 to 2008, a voting member of the Board since 2008, and vice-chair of the Board since December 2010. Crocker succeeds Peter Dengate Thrush, who was Chair since 2007. Also board member Bruce Tonkin, an Australian, was named Vice Chair. He is currently the Chief Strategy Officer for Melbourne IT Limited. more

Searching Under Lampposts with DKIM

Email is a complex service and email abuse adds confusing deceptions. Worse, like postal mail and even telephone service, Internet mail is inherently open, flexible and even anonymous, making things much easier for abusers. Bad actors hide their true identity and their true purpose. Most other communication tools for users also are also quite open, and problems with email are being replicated elsewhere, such as instant messaging and social media. more

Internet’s New “Big Bang” Creates Chance to Put Down Roots

The Internet has done as much as the jet engine to shrink the distance between where we are and where we want to go. Even the propeller-type connectivity of dial-up was a giant leap forward. But as much as the technology has allowed us to go with ease to any place we choose - to learn, to be heard, to promote - equally powerful is the platform's ability to help us gather. The phenomena of social media services like LinkedIn and Facebook are present day proof of this human urge. more

Comparative Broadband Speeds - US Loses Again

Recently Google Labs added the Ookla Speedtest data set to their wonderful Public Data Explorer so I just had to try it out. These are not bogus statistics. These graphs show the average of all the millions of actual speedtests run in the respective countries over the past 4 months. more

Now Begins the Third Stage of ICANN’s TLD Triathlon

The ICANN community here in Singapore is celebrating after the historic vote to expand top-level domains (TLDs). And while I wouldn't begrudge anyone a few Singapore Slings, I think it's a little early to start celebrating. The marathon effort ICANN began 5 years ago isn't even close to reaching the finish line. more

Domain Names Without Dots

Now that ICANN has approved a potentially vast expansion in the number of generic Top-Level Domains, there's considerable interest in and confusion about how these names can be used. For example if someone registers "dot BRAND", can they advertise http://brand/ and have it work? more