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According to Google's 2006 Year-End Review, dubbed Zeitgeist, or the cultural climate of an era, a majority of the top-ten search terms for 2006 were trademarks. Topping the list is the registered BEBO mark which is held by Bebo.com LLC, a California company that runs a social networking website. Second on the list was MYSPACE, the registered mark associated with Newscorp's $580 million social-networking giant. Next, as a result of a majority of the world catching soccer fever over the summer, "world cup" ranked as the third most searched term... more
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