A GoDaddy Registry Initiative
Joined on December 21, 2023
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About |
The Brand Safety Alliance is a new GoDaddy Registry initiative focused on innovation and helping global domain name registries to develop products and services that allow brand owners to protect their online identity. Conceived by experts with decades of experience in the domain name industry and brand protection operations, our mission is to provide innovative solutions to problems that brand owners struggle with every day.
Since 2014, more than 800 new domain extensions have been added to the internet. In addition to the ubiquitous .com and country-code extensions such as the United Kingdom's .uk and Japan's .jp, unique spaces have been created for industry sectors, special interests, geographical regions and more. more