Hans Seeuws

Hans Seeuws

Managing Director at OpenRegistry
Joined on August 3, 2015
Total Post Views: 13,029

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From Toad to Princess - New TLDs Are No Magical Wand in the Kingdom of Search Engines

Google has posted details on Ranking of new gTLDs (new gTLDs) in search. John Mueller, Webmaster Trends Analyst, said that new gTLD's will be treated the same as other gTLD's such as .com. He stated: "Overall, our systems treat new gTLDs like other gTLDs (like .com & .org). Keywords in a TLD do not give any advantage or disadvantage in search." The ambiguous use of the word "overall" in the statement, may leave some doubt as to whether the 600 .brands -- new domain extensions operated by brand owners -- are included or excluded in any VIP search ranking treatment. more

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