Did you know that web designers and developers make up nearly 60% of the customer base for a large retail registrar, especially so in developing markets? The average micro SMB, the new big startup idea, the next door home entrepreneur, the freelancer from college—are all your target customers today. A very small percentage of them have the technical expertise to set up a basic website, select a SaaS based business automation tool or even know why a disaster recovery solution in the cloud is relevant to them? Guess who helps all your customers make these difficult choices? It is the friendly neighbourhood web designer. These are your product resellers and customer influencers. It is imperative that your business cogs—platform, marketing and product assortment are aligned to serve this segment efficiently. Been thinking about extending your brand to better target this segment of resellers , but not sure where to start?

Join us on Wednesday, August 10th, for a webinar with Shridhar Luthria, Executive Vice President for Channel Businesses at the Endurance International Group, where he’ll help you piece together your reseller strategy for your growing web presence business. With more than 12 years of experience in the domains and web hosting industry, building a leading network of more than 100,000 resellers for Directi and now EIG, Shridhar is our resident expert on all things strategy when we think wholesale.

Title: Effective Strategies to Build Your Reseller Channel
When: Wed, Aug 10, 2016
Time: 7:00 am PT / 10:00 am ET / 2:00 pm GMT

Key Takeaways:
— The building blocks of a channel business for a domains and web presence company
— Business and strategic benefits of expanding your retail brand to service channel partners
— How to successfully execute a web pros oriented reseller strategy and achieve scale quickly

Registration: Please complete this form to register for the webinar.