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January 28 is marked as International Data Privacy Day in order to help raise awareness and generate discussions about information privacy. This year companies such as Intel, Microsoft, Google, AT&T, LexisNexis and The Privacy Projects are sponsoring Data Privacy Day efforts. From the website: “During the week in which Data Privacy Day falls, a range of activities and events will take place in the United States and Canada, each designed to further privacy education and awareness or to advance the debate and dialogue around current controversial privacy issues.” To mark the occasion, Google has introduced its Privacy Principles, which according to the company, guides the decisions it makes as new products and services are created that offer transparency and control.
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