Jeannie McPherson

Jeannie McPherson

Product Management Director, Social Media and Mobile, Verisign
Joined on December 12, 2014
Total Post Views: 71,440


Jeannie McPherson is the Product Management Director for Verisign’s social media and mobile initiatives. An avid social media and domain name enthusiast, Jeannie is responsible for managing the development and implementation of products and campaigns designed to illustrate the value of domain name registration for use with social media and mobile applications.

With a background in public relations, digital and social media marketing, and marketing communications for several leading technology companies including Verisign, Cisco and AOL, Jeannie brings a unique perspective to the Product Management team as well as first-hand experience with emerging use cases for domain names in social media and mobile applications. She joined Verisign in 2010 as the lead public relations manager for Verisign’s Security Services business. In 2013, she moved to the company’s newly formed Corporate Content Marketing team where she led the strategy for messaging and content development, and social media marketing. Before joining Verisign, Jeannie worked on content marketing for Cisco’s Collaboration business and held a variety of roles at AOL related to strategy, marketing and communications.

Jeannie has been published in a variety of magazines, newspapers and digital outlets, and is most recently a contributor to WIRED, Social Media Today and Circle ID. When she’s not promoting the benefits of having a branded online presence, you can find her searching for great domain names to add to her modest domain portfolio or sharing news and insights on Twitter and LinkedIn.

Jeannie holds a Bachelor of Arts in Communications from Loyola University New Orleans and a Master of Arts in Communication from George Mason University.

Except where otherwise noted, all postings by Jeannie McPherson on CircleID are licensed under a Creative Commons License.


2016 - Jun 15 on 7 Key Questions to Ask When Choosing a Domain Name Extension
2014 - Dec 18 on The Real Facts About New gTLDs