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General availability launched today for three anticipated top-level domains: .WEBSITE, .PRESS and .HOST. These TLDs entered General Availability with 80+ registrars onboard, including industry leaders like GoDaddy, eNom, OpenSRS, 1Api, 1&1, DomainMonster and Name.com.
.WEBSITE, the first truly generic nTLD to launch, surpassed 6500 domains in the first 4 hours. “We have been confident about .website right from the start and these numbers just reinforce the potential the TLD holds.” said Sandeep Ramchandani, Radix business head. Registrars such as OpenSRS, 1Api, 101domain, Key-Systems had expressed their buy-in in the TLD from start by giving it top billing on their homepages even before GA launched.
Radix’s second TLD .PRESS has had a great start with a versatile list of Pioneers. MuckRack.com, a global portal for journalists, is amongst the first few to acquire the extension as a Pioneer. The highly credible Online News Association (ONA) has also signed on as a Pioneer, in line with its belief to lead the fast-changing world of digital journalism. The adoption of BlackNight.press, by the Ireland-based ICANN Accredited Registrar, BlackNight Solutions, holds testimony to the fact that a .press adds value to a company’s PR efforts, irrespective of the company’s core focus.
While .press is succeeding as a cross market TLD, .HOST is, fast becoming the signature TLD of the global hosting community. The .host pioneer set includes elite global & regional hosting leaders, media affiliates and marketers. These have been instrumental in driving its popularity in the community. .host is known for its aggressive direct to consumer marketing campaigns, and those efforts have generated over thousands of pre-registration on its website.
“We’ve always believed in going the extra mile for our TLDs, be it our efforts in marketing or in developing partnerships.” said Ramchandani. “We have received a highly encouraging response so far and are confident that these extensions will feature amongst the most popular new gTLDs over the coming months.”, he adds.
Radix is aiming for an early ‘15 GA for its 4th new TLD .space—a TLD it aims to position as a ‘blank canvas’ for anyone and everyone to express, communicate and transact. It is also in the running for several more high-profile TLDs like .shop, .web, .online and .blog.
About .website:
In versatility, nothing beats .website, a universal TLD that cuts across categories, geographies, industries and languages. No matter what the industry, .website offers domain names with exciting possibilities.?
About .press:
The .press extension provides a digital mouthpiece for individuals, brands and companies. Authority, credibility: embody these qualities with .press.?
About .host:
The .host domain is the definitive namespace for all the members of the global hosting community. Everyone associated to the hosting community will resonate with the .host extension.?
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