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The operators of geographic top-level domains such as .nyc, .london, .berlin and .tokyo have founded an international non-for-profit association in Brussels. In a press release issued on Monday, the new association, GeoTLD Group announces plans to promote geographic top-level domains, “ensuring they become essential components of the digital infrastructure, benefiting stakeholders of a location, language or culture.” Initial members of the GeoTLD Group include Amsterdam, Cape Town, Paris, Sydney and Vienna.
— “For over 30 years cities and regions have had to peg their digital identities to their respective countries top-level domains or international ones. Brussels, for instance, communicated online as www.visitbrussels.be.. With its own top-level domain, the City of Brussels is now of course using www.visit.brussels for its branding, locally and internationally.”
— “The new digital identities have been well accepted by Internet users and are increasingly used by everyone locally – from governments and local companies, to individuals. With an international association we are now able to connect and promote the interests of our members and engage the different stakeholders locally, nationally and internationally.” –GeoTLD Group’s Chairman Sébastien Ducos
— The GeoTLD Group says it also plans to make more cities, regions and communities aware of the advantages of their own local Internet identity.
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