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We are excited to share our bi-annual premium report for the first half of 2021. This report gives a full overview of the premium domain sales across our nTLD portfolio from 1st January 2020 till 30th June 2021.
There has been consistent growth in Radix’s premium retail revenue—both from new registrations and renewals.
While premium registrations and revenue have grown steadily for six quarters since Q2 2019, the 2020 pandemic has led to significant eCommerce demand and has urged businesses from all verticals to build a strong web presence.
This has led to a surge in the adoption of premium domain names on meaningful extensions most suited for these businesses such as .STORE. In addition, .TECH was the highest-grossing TLD with $362K in retail annuity premium sales, 33% growth over H2 2020.
Some of the key highlights from the report include:
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