Email

The Death of IP Based Reputation

Back in the dark ages of email delivery the only thing that really mattered to get your email into the inbox was having a good IP reputation. If your IP sent good mail most of the time, then that mail got into the inbox and all was well with the world. All that mattered was that good IP reputation. Even better for the people who wanted to game the system and get their spam into the inbox, there were many ways to get around IP reputation. more

A Deluge is Underway; is Email Waterproof?

What's that we see, waving through the raindrops? Isn't email supposed to be dead? You already know I'm going to say no; as usual, once you see past the refraction and the rainbows, reality is somewhat more complicated. The recent, ongoing launch of Google Wave has almost everything we've come to expect. It begins with a slow roll-out, with people begging for invitations. Then comes the headlines proclaiming the death of email, often based on nothing more than a short preview video and someone else's interview with Wave's creators. more

A Copycat Canadian Privacy Suit Against Gmail

In July, several people filed attempted class action suits against Google, on the peculiar theory that Gmail was spying on its own users' mail. One of the suits was in Federal court, the other two in California state court, but the complaints were nearly identical so we assume that they're coordinated.Now we have a similar suit filed in provincial court in British Columbia, Canada. more

How a Plaintiff Was Undeceived and Lost at Spam Litigation - What Nobody Told You About!

Back in 2003, there was a race to pass spam legislation. California was on the verge of passing legislation that marketers disdained. Thus marketers pressed for federal spam legislation which would preempt state spam legislation. The Can Spam Act of 2003 did just that... mostly. "Mostly" is where litigation lives. According to the Can Spam Act preemption-exception... more

Circumstantial Evidence of Yahoo’s CAPTCHA Being Broken

A couple of weeks ago, I read an article on Yahoo that some outfit in Russia claimed to have broken Yahoo's CAPTCHA for creation of new email accounts. Another blogger wrote that it was unlikely that the spamming outfit had achieved 100% success at breaking the CAPTCHA. Yet, in the past couple of weeks, I have noticed something that would seem to confirm the theory... more

Was the ClimateGate Hacker Justified? Join the Debate!

A few days ago a story broke where someone hacked into a global warming research institute and stole all emails from the past 10 years, proving a conspiracy. In the vast amount of emails stolen, some emails were also found with clear-cut lies, showing how some scientists conspired to deceive in scientific research about data that did not fit their agenda of proving global warming. I am opening the subject for debate... more

Email in the World’s Languages - Part III

In our last instalments we discussed the various ways to encode non-ASCII character sets, of which UTF-8 is the winner, and some complex approaches that tried to make UTF-8 mail backward compatible with ASCII mail. After years of experiments, the perhaps surprising consensus is that if you're going to do international mail, you just do it. more

Marketo’s Path to Being Acquired

Happy Early Memorial Day. Once an ESP or marketing automation company declares itself for sale, there seems to be a mass exodus by investors, which sends up a red flag, (well in this case, a red & white striped flag). This past week there were rumblings about the potential suitors for Marketo. While it is rumored that German company SAP is the front-runner, there are many other potential suitors circling the marketing automation software company. more

Strange Email Used to Inform Marriott Customers About the Massive Data Breach

Millions of email warnings were sent out by Marriot on Friday to warn customers about the massive data breach which has affected close to half a billion guest data. more

IPv6 and the Swedish Public Sector

No one can have failed to notice that the last IPv4 address will soon be allocated. We have lived with a shortage of addresses for 15 years, but when the last address is allocated, the shortage will become acute, instead of just a pain, as it is today... In The Hitchhiker's Guide to the Galaxy, Douglas Adams describes the least expensive and most effective method for making something invisible. You simply decide that it is Someone Else's Problem or SEP, if you abbreviate. This is an approach that is frighteningly similar to the Swedish public sector's view of the address shortage on the Internet. "It is not our problem -- if we ignore it, it will probably go away." more

The Root of All Email

This week, the Internet Engineering Task Force (IETF) published a number of what they call "RFCs," which originally meant "Requests for Comment" - the standards documents which specify the technical underpinnings of the Internet. Two of these, numbered 5321> and 5322, replace earlier documents defining the very core of internet email. On the surface, each of these seem surprisingly simple... Yet without general industry-wide acceptance of (and compliance with) these standards, internet email simply would not exist. more

Fine Grained Mail Filtering With IPv6

One of the hottest topics in the email biz these days (insofar as any topic is hot) is how we will deal with mail on IPv6 networks. On existing IPv4 networks, one of the most effective anti-spam techniques is DNSBLs, blackists (or blocklists) that list IP addresses that send only or mostly spam, or whose owners have stated that they shouldn't be sending mail at all. DNSBLs are among the cheapest of anti-spam techniques since they can be applied to incoming mail connections without having to receive or filter spam. more

New Anti-phishing Initiative Introduced by Yahoo!

Neil Schwartzman writes to report: "The company announced the Yahoo! Mail Anti-Phishing Platform (YMAP) yesterday. The technology is predicated upon the use of both DKIM and Sender Policy Framework (SPF) to identify authentic messages. As part of the initiative, Yahoo! has partnered with email authenticators Authentication Metrics, eCert, Return Path, and Truedomain to provide broad-band coverage of well-known brands." more

Colorado Has a New Spam Law

The governor of Colorado recently signed a new anti-spam law [PDF] into effect. Since CAN SPAM draws a tight line around what states can do, this law is mostly interesting for the way that it pushes as firmly against that line as it can. Other observers have already done a legal analysis of the way it's worded to avoid being tossed out as the Oklahoma law was in Mummagraphics, and to make it as easy as possible for suits to meet the falsity or deception limits in CAN SPAM. To me the most interesting part of this law is its one-way fee recovery language... more

I Don’t Give Damn About My Bad Reputation - Joan Jett

Two friends of mine wrote pieces today about reputation, one about email, the other about real-life stuff. I think they are strangely, tangentially yet inextricably linked. Laura Atkins, email specialist and part-time meteorologist at Word to the Wise aggregated a series of posts about a storm gathering on the email front. Receivers and filter-makers are up in arms about the crappy mail streams they see coming to them from ESPs, email service companies providing sending services for clients of various pedigrees. more