Home / Blogs

Clarivate Domain Survey Reveals a 10% Increase in Cyberattacks

Impact of Domain Attacks – Almost a third (31%) of organizations have experienced a data breach involving their domains in the last 12 months. MarkMonitor Special Report: The Growing Role of Domains in IP

Clarivate has once again surveyed global business leaders about the importance of domain names to their organizations, including the role of domains as intellectual property (IP) assets. The 2020 survey followed up on our 2019 survey, revealing key year-over-year trends in how organizations manage, secure and budget for domain names. In this blog, we review key trends from the new report. Read more here.

Cybersecurity is top priority

Organizations reported an increased prevalence of cyber-attacks targeting their domains, with many reporting losses to data, revenue and reputation as a result. Unsurprisingly, security was also reported as the biggest challenge when managing a domain portfolio. Overtaking “promoting new products or services” which topped our 2019 survey, “mitigating brand abuse” is now the biggest factor motivating domain management strategies. Our report highlights the top security tactics organizations are deploying as best practices for domain protection.

Domain names are considered valuable IP assets

Survey results show an increasing number of organizations actively monitor the value of their domains, with the vast majority of respondents characterizing domains as an important part of their IP portfolio, on par with patents and trademarks.

Domain portfolio size, complexity and spend continue to grow

Reflecting the increased need for security and increased value attributed to domain names as IP assets, 2020 saw continued growth in the number of organizations using new generic Top-Level Domains (new gTLDs), an increase in overall domain portfolio size, and a resulting increase in total domain spend. With growing portfolio size, importance and complexity, organizations increasingly report making domain decisions by committee.

By Brian King, Head of Policy and Advocacy, Intellectual Property Group at MarkMonitor

Filed Under


Comment Title:

  Notify me of follow-up comments

We encourage you to post comments and engage in discussions that advance this post through relevant opinion, anecdotes, links and data. If you see a comment that you believe is irrelevant or inappropriate, you can report it using the link at the end of each comment. Views expressed in the comments do not represent those of CircleID. For more information on our comment policy, see Codes of Conduct.

CircleID Newsletter The Weekly Wrap

More and more professionals are choosing to publish critical posts on CircleID from all corners of the Internet industry. If you find it hard to keep up daily, consider subscribing to our weekly digest. We will provide you a convenient summary report once a week sent directly to your inbox. It's a quick and easy read.

I make a point of reading CircleID. There is no getting around the utility of knowing what thoughtful people are thinking and saying about our industry.

Co-designer of the TCP/IP Protocols & the Architecture of the Internet



Domain Names

Sponsored byVerisign

IPv4 Markets

Sponsored byIPv4.Global

Brand Protection

Sponsored byCSC

New TLDs

Sponsored byRadix

Threat Intelligence

Sponsored byWhoisXML API


Sponsored byDNIB.com


Sponsored byVerisign