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The Epsilon Phishing Model

Phishing researcher Gary Warner’s always interesting blog offers some fresh perspective on clicking links on emails, as the crux of the phishing problem. Gary writes:

“There is a saying ‘if you give a man a fish, he’ll eat for a day, but if you teach a man to fish, he can feed himself for a lifetime.’

In the case of the Epsilon email breach the saying might be ‘if you teach a man to be phished, he’ll be a victim for a lifetime.’

In order to illustrate my point, let’s look at a few of the security flaws in the business model of email-based marketing, using Epsilon Interactive and their communications as some examples.”

Click here to read Gary’s post, “The Epsilon Phishing Model”.

By Neil Schwartzman, Executive Director, The Coalition Against unsolicited Commercial Email - CAUCE

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VINTON CERF
Co-designer of the TCP/IP Protocols & the Architecture of the Internet

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