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The Epsilon Phishing Model

By Neil Schwartzman Executive Director, The Coalition Against unsolicited Commercial Email - CAUCE

Phishing researcher Gary Warner’s always interesting blog offers some fresh perspective on clicking links on emails, as the crux of the phishing problem. Gary writes:

“There is a saying ‘if you give a man a fish, he’ll eat for a day, but if you teach a man to fish, he can feed himself for a lifetime.’

In the case of the Epsilon email breach the saying might be ‘if you teach a man to be phished, he’ll be a victim for a lifetime.’

In order to illustrate my point, let’s look at a few of the security flaws in the business model of email-based marketing, using Epsilon Interactive and their communications as some examples.”

Click here to read Gary’s post, “The Epsilon Phishing Model”.

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By Neil Schwartzman, Executive Director, The Coalition Against unsolicited Commercial Email - CAUCE

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