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New Publication on Updating the Anti-Cybersquatting Regime and Ad-Based Cybersquatting

Sealing the cracks: a proposal to update the anti-cybersquatting regime to combat advertising-based cybersquatting is the title of an article by Christopher Varas in the April issue of the Journal of Intellectual Property Law & Practice.

In this article, the author labels “modern cybersquatting” the monetization of domain names through PPC advertisements, and says that brand owners lack effective tools to combat this practice. His point is that UDRP would be “incapable of coping with large portfolios of infringing domain names.” The author thus makes the case for an UDRP update, to facilitate large-scale cases. A doctrinal suggestion to relate to the Czech Arbitration Court proposal of a “class complaint.” [PDF]

By Cedric Manara, Law Professor

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