Domain Names

Does gTLD Registration Volume Measure Success?

For some time, the measure of success of a TLD was volume of registrations, or strictly speaking, Domains Under Management (DUMs). Who better than .com to validate the truth of that metric? More recently, this same metric has been applied to new gTLDs, especially those who achieve volume quickly, by whatever means necessary. These gTLDs are fawned over, written about, and effectively set up as the standard for other gTLDs to aspire to. But I'd like to challenge that notion. more

UDRP Failure Endangers Consumers

Yesterday I participated in a panel at the International Consumer Product Safety Conference sponsored by the International Consumer Product Health and Safety Organization (ICPHSO) held at the European Commission in Brussels Belgium. This conference brings together the global community of product safety engineers, manufacturers, retailers, regulators, inspectors, and counterfeiting investigators. The role of online fraud and illicit product traffic is clearly one of the conference priorities. more

New gTLDs Race to the Bottom With Domain Giveaways?

The new .BERLIN domain added 67,000 new registrations early this week and another almost 6,000 yesterday. This occurred after a few registrars ran a promotion offering free .BERLIN domains. As reported at DomainIncite, over a 1/3 of these domains were purchased by one registrant - making them the largest "landowner" in .BERLIN. Giving away domains may be a good short term business practice... But the geographical domains are not supposed to be generic... more

All New gTLD Registrations Should Be Subject to Sunrise Periods - Even Reserved Names

Planning to register your trademark as a domain name during a Sunrise Period only to find out that the registration appears on a Reserved Names list? There are a number of reasons why a domain that matches your trademark is appearing on a Reserved Names list. First of all, if the domain desired is the subject of Name Collision, it may appear on a Reserved Names list. Although this is not true for all registries, as some operators are allowing domains that have been the subject of Name Collision to be allocated during Sunrise, but not delegated. more

What’s in a Name? The Power to Reach a Global Audience.

I've been asked a number of times recently which new gTLDs are working well. What's popular and where are some examples of them being used. Another question I have been hearing recently is what are some good examples of marketing activities that are working. We have seen a handful of examples of names with websites. Just enter site: favourite gtld in the search bar and you'll get a list of live sites for a given TLD... more

ICANN is MIA on .XYZ

By now anyone who's part of the domain investment or broader ICANN community is aware of the curious saga of the recently launched .XYZ registry. Soon after its young CEO boldly stated, "we hope to reach 1 million .XYZ registrations in the first year and 5 million registrations in the first three years", the registry launched with a remarkable total of nearly 18,000 registrations on its first day, a total that has quickly grown to more than 100,000. But it was soon noted that "the zone files showed that over 70% of all .XYZ registrations had been made at NetworkSolutions... more

Welcome to the .uk - Unless You’re Not in the UK

The .uk launch today has been getting quite a bit of press coverage. Getting a big name celebrity like Stephen Fry to endorse the shorter namespace is also a nice win for Nominet. As part of the PR around the launch they've also put out a big welcome sign near Heathrow airport... It'a a bit ironic though as .uk isn't exactly welcoming to non-UK individuals or companies. more

A Very Good Week for Applicant Famous Four Media

Multiple new gTLD applicant Famous Four Media is having a very good week. "FFM", the name that they now use for the company to be acknowledged, is getting closer to an important period of its development: the General Availability, also known as "GA", for three of its domain name extension. Added to this, another announcement was made to make it known. more

Antony Van Couvering Interviews Alexa Raad, CEO of Architelos (Video)

Antony Van Couvering, CEO of Minds + Machines, continues his series of in-depth talks with leading figures from the domain name industry with this video interview of Alexa Raad, CEO of Architelos, filmed recently at ICANN 49 in Singapore. Alexa and Antony discuss how brands are dealing with new gTLD, registry strategies for success and how to market a new gTLD. more

Alternatives for .COM ? (Part 1)

There are plenty of new domain names and if .COM never had any real identity or true meaning, it is quite possible that new gTLDs may bring new ideas to those who want to acquire a global identity without focusing on a country, a niche market, a specific industry, a community or just anything which does not cover "the world". I made a list of these new domain names with potential to replace .COM and I believe that the alternatives might be in the list down below. more