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New TLDs: Disruptive Marketing 21st Century Style

Traditionally, top-level domains (TLDs) have been almost exclusively marketed by registries through their registrar channel. In a never-ending cycle of driving and sustaining sales, registries often resort to discounting and "promotional pricing." The competition for prime shelf space for a TLD is fierce, with sales and distribution largely controlled by the channel... In this chaotic and cluttered channel, it's not surprising that TLDs have traditionally been less than successful in defining their brand and delivering a unique value story for their product. more

Take IP Address Management Seriously; Your Business Depends on It

Let's start by stating the obvious: All business communications depend on IP addresses. Without an IP address, you simply can't communicate over the network. No IP address means no access to your email server, no access to your website, and no cell phone or VoIP access. So much for the new VoIP system installed last month. What does that mean to you? more

Making the Most of the Draw: The Applicant Auction Conference

Yes, it is a bit odd that applicants for top-level domains need to attend the Prioritization Draw in person on December 17. Jetting to LAX to observe a raffle may seem like a waste of time and money. But here is how to make the most of it. Attend the Applicant Auction Conference at the Marriott Santa Monica on December 18. more

Looking Back on 2012: What’s in our Rearview Mirror?

Well, 2012 is almost over, and we can now reflect on the major events that hit our industry this year. If I had to choose the top three trends from the past 12 months, they would have to be: 1. Over-the-top (OTT) services; 2. IPv6 deployments (finally!); 3. TR-069 adoption. Let's examine each of these in more detail. more

Sovereignty Strikes the Internet: When Two Don’t Become One

On January 28, the UK government was set to announce whether it would allow Huawei, the Chinese information and communication technologies provider, to develop its 5G infrastructure. Given Brexit and its need to form new alliances, the decision was marked as a significant moment for the UK's trade future. Leading up to the day of the decision, the UK was subjected to a significant amount of pressure from the United States government to reject any deal with Huawei. more

Broadband Providers: What are the Implications of Virtual Reality?

Broadband service providers take note, personal virtual reality (VR) platforms are going to reshape the industry sooner than you think. We've seen a constant stream of VR-related news coming from major industry tradeshows, online broadband publications, and even broadband CEO blog posts. I'll try to generalize their comments succinctly: personal VR platforms are expected to bring massive sales, huge increases in bandwidth consumption, and dramatic shifts in subscriber quality expectations. more

Marketing Activities for New TLDs That Can Start Right Now

Sitting on the plane after a tightly packed 3 days in Amsterdam for the regional registrars meeting, I'm bursting with ideas and thoughts. The highlight of the event for me was the meeting organized by Google to propose the creation of a trade association on behalf of TLDs. Brilliant and long overdue. The comedy of the situation the domain name industry has lived with since its inception is the fact that it actually doesn't exist in the eyes and minds of the average business or consumer. Domain names are simply a by-product of websites, or possibly even web-hosting.  more

DOTZON Study: Digital Company Brands 2022

DOTZON presents the fifth edition of the Digital Company Brands study. After having introduced the study in 2018, DOTZON continued to expand and enhance the underlying data to display how companies successfully use their Digital Company Brands. The Digital Company Brand is the digital dimension of a company brand and mirrors the "digitalness "of a company. Purely digital company brands developed for the first time in the 1990s with the emergence of Internet business models.  more

Toxic Information

U.S. intelligence officials are increasingly worried that hackers could wreak havoc on the financial system. Read the story here in National Journal. Not that we need it, but here's yet another reason to worry about havoc in financial markets: U.S. intelligence officials increasingly fear that computer hackers could wreck banks and large financial institutions, or send stock markets into one more panicked frenzy, by covertly manipulating data and spreading false information. more

China and Taiwan to Lead the Development of 4G

China missed out on playing a leadership role in the development of 3G and as we predicted at that time, China would most certainly start looking at 4G for a major involvement in developing the technologies for it. more

Cyberspace Solarium Commission Report

The Cyberspace Solarium Report released today is another, in an endless string of reports, that disgorge from Washington committees dealing with the eternal mantra of "defending American interests and values in cyberspace." The challenges (and many reports) here trace back 170 years when transnational telecommunication internets emerged. The dialogue and reports scaled in the 1920s with the emergence of radio internets and cyber threats, then again in the early 1980s... more

The Early History of Usenet, Part I: The Technological Setting

Usenet -- Netnews -- was conceived almost exactly 40 years ago this month. To understand where it came from and why certain decisions were made the way they were, it's important to understand the technological constraints of the time. Metanote: this is a personal history as I remember it. None of us were taking notes at the time; it's entirely possible that errors have crept in, especially since my brain cells do not even have parity checking, let alone ECC. Please send any corrections. more

If It Doesn’t Exist, It Can’t Be Abused

A number of outlets have reported that the U.S. Post Service was hacked, apparently by the Chinese government. The big question, of course, is why. It probably isn't for ordinary criminal reasons: The intrusion was carried out by "a sophisticated actor that appears not to be interested in identity theft or credit card fraud," USPS spokesman David Partenheimer said. ... But no customer credit card information from post offices or online purchases at usps.com was breached, they said. more

New EU WHOIS Verification Recommendations Take Center Stage

The EU has once again turned its attention to domain name registration data (WHOIS) -- this time reinforcing requirements to collect, maintain, verify, and disclose WHOIS for IP enforcement purposes through its "Commission Recommendation" on measures to combat counterfeiting and enhance the enforcement of IP Rights. Published last month, this regulatory action demonstrates the EU's commitment to restore WHOIS despite... more

Positive Outlook for Investments in Backbones

When talking about the problems of attracting infrastructure funds to the telecoms industry, I would make one exception; that is backbone infrastructure... We increasingly describes mobile networks as fibre networks with a wireless access component. This clearly indicates the need for fixed backbone network capacity, eventually all the way to the street. more

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Brand Protection

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Cybersecurity

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New TLDs

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