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When in the Fall of 1999 the Internet Corporation for Assigned Names and Numbers (ICANN) implemented the Uniform Domain Name Dispute Resolution Policy, it did not come with a fully formed jurisprudence. Panelists were essentially on their own in creating it. They had some guidance from a lengthy and detailed report published by the World Intellectual Property Organization ... and a basket of principles derived from trademark law, but panelists had to build the jurisprudence from scratch. more
Coca-Cola received a fair amount of press for using a number of emoji domains for its 2015 marketing campaign in Puerto Rico. And other companies including Budweiser, Honda and Ray-Ban followed suit, registering various emoji domains to tap into the youth market. However, the increasing interest in their use has raised some questions and concerns. more
The Uniform Domain Name Dispute Resolution Policy now has seventeen years of history. A high percentage of disputes are indefensible and generally undefended. As the history lengthens, early registrants of dictionary word-, common phrase-, and arbitrary letter-domain names have been increasing challenged in two circumstances, namely by businesses who claim to have used the unregistered terms before respondents registered them and later by emerging businesses with no history prior to the registrations of the domain names. more
Just as the number of domain names and domain name disputes have expanded significantly in recent years, so, too, has WIPO's "Overview," which has been updated to address the growing complexity of cases under the Uniform Domain Name Dispute Resolution Policy (UDRP). WIPO has just published the third edition of its "WIPO Overview of WIPO Panel Views on Selected UDRP Questions" -- commonly referred to as "WIPO Jurisprudential Overview 3.0." more
Hundreds of country and territory domain names are likely to be finally released this year based on the new resolution that calls for ICANN to take "all steps necessary" to do so. more
Is there any act more primary than naming? It comes before all else and makes possible what follows. For the most part, names are drawn from cultural assets: collections of words, geographic locations, family names, etc. They can be valuable, which is why they are guarded, protected, and hoarded. The balancing of rights among those competing for names is a deliberate feature of the Uniform Domain Name Dispute Resolution Policy (UDRP). more
Part 2: How do I choose the right option for my brand? In my previous article, I discussed the question of how to represent .brand domains in advertising. As you can imagine, it's a balancing act -- stimulating awareness of the domain, creating the desired customer behavior of the future using .brands, whilst ensuring that we are considerate to the fact that .brands are yet to hit mainstream awareness. Sounds simple right? more
Social and Digital Marketing are two of the fastest growing, and arguably the most important, pieces of branding today. According to eMarketer, 2017 digital marketing expenditures will account for 38.4% of total ad spending and are projected to be almost 45% by 2020. This is double what they were just a few years ago and growth doesn't seem to be slowing down. more
While the most common results of a UDRP proceeding are either transfer of a disputed domain name to a complainant or denial (that is, allowing the respondent to retain it), there is another possible outcome: cancellation. I'm always surprised to see a UDRP decision in which a domain name is cancelled. True, many trademark owners don't really want to obtain control of a disputed domain name (and, instead, they simply want to get it taken away from a cybersquatter). more
The Registration Operations Workshop (ROW) was conceived as an informal industry conference that would provide a forum for discussion of the technical aspects of registration operations in the domain name system. The 6th ROW will be held in Madrid, on Friday May 12th 2017 in the afternoon, immediately after the GDD Industry Summit and prior to ICANN DNS Symposium and OARC 26, using the same venue as all above-mentioned events. more
A team of Internet activists including co-founder and ex-spokesperson of the Pirate Bay, Peter Sunde, today announced the launch of a unique domain name service, called Njalla, designed to act as a "privacy shield" for registrants.
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There are no gatekeepers to prevent registrants from acquiring domain names incorporating marks that potentially violate third-party rights. Anyone anywhere can acquire domain names composed of words and letters in languages not its own through a registrar whose registration agreement is in the language of the registrant. For example, a Chinese registrant of a domain name incorporating a Norwegian mark as in <statoil.store> in which Complainant requests the proceeding be in English notes that Chinese is not an official language in Norway. more
Do consumers still get confused when they see a URL without a .com (or other traditional extension)? Probably -- but I don't think anyone really knows the answer to that from a global perspective. What I do know, however, is that it's important for those of us in the new TLD industry to help our brand customers ensure that we're providing audiences with the best possible chance to identify new domains as legitimate web addresses. more
In the afternoon of March 29, the CAICT held the ICANN 58 China Internet Community Readout Session in the CAICT together with the ICANN Beijing Engagement Center. Mr.Li Xiangning, Deputy Director General of Information and Communication Administration under the Ministry of Industry and Information Technology (MIIT), attended the event and gave a speech on the meeting. Over 60 representatives from related governmental agencies including the Office of the Central Leading Group for Cyberspace Affairs, the Ministry of Foreign Affairs and Beijing Communications Administration, domain name registries and registrars, industrial organizations, institutes and universities participated in the seminar. more
A study conducted by PhD candidates at the Stony Brook University resulted in identifying malvertising as a major culprit for exposing users to technical support scams which allowed them to build an automated system capable of discovering, on a weekly basis, hundreds of phone numbers and domains operated by scammers. more