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A few weeks ago I came across an old interview of me by ITespresso.fr from 10 years back entitled "IPv6 frees human imagination". At the time, I was talking about the contributions IPv6 was expected to make and the challenges it had to face. After reading the article again, I realized that it has become a little dusty (plus a blurred photo of the interviewee :-)). But what caught my attention the most in the interview was my assertion: "If IPv6 does not prevail in 2006, it's a safe bet that it will happen in 2007". Wow! more
Since the launch of the New gTLD Program in 2012, it has become evident that new gTLD registries overestimated the demand for new Top-Level Domain name extensions. Furthermore, new gTLD registries did not anticipate the hurdles in raising awareness, not to mention creating adoption for new domains. Even the most pessimistic New gTLD Program critic did not expect such uninspiring results. It was a wake up call for many in the domain industry. The New gTLD Program currently lacks credibility. No new gTLD has yet to go mainstream and capture the world's imagination. more
There is an intrinsic value proposition to new gTLDs. They mean to give users fresh naming possibilities and provide more meaningful Internet addresses. And to do so at much reduced prices. Reduced prices? Really? This is where eyebrows start being raised. How so? Well before the advent of new gTLDs, few suffixes offered any real ability to differentiate. Users thus looked to the second level, not the top level, for a way to get their web addresses to stand out from the crowd. So began a vicious circle of value going to the limited number of meaningful second level names since at TLD level, the only string with any real equity was .COM. more
The 2015 infographic reflects some of the intriguing highlights of the new gTLD industry... Revenues are based on the average retail price over four registrars (101domain, eNom, GoDaddy and United Domains) at the end of December 2015. In the case where a TLD was unavailable at all four registrars, one or more alternative registrars were used for the average price. Top five TLDs launched in 2015 are based on TLDs entering into General Availability after January 1st and based on volume, not revenues. more
Every person and every entity must have a philosophy if they are to be successful. Consumer trust is one of the key issues at the heart of keeping the Internet open as well as prosperous. The ICANN Affirmation of Commitments was signed in 2009 and has been the guiding principle for ICANN's activities going forward. The title of section 9.3 is Promoting competition, consumer trust, and consumer choice. This section is in essence the embodiment of the commitment of ICANN. more
Most new domain names are malicious. I am stunned by the simplicity and truth of that observation. Every day lots of new names are added to the global DNS, and most of them belong to scammers, spammers, e-criminals, and speculators. The DNS industry has a lot of highly capable and competitive registrars and registries who have made it possible to reserve or create a new name in just seconds, and to create millions of them per day. Domains are cheap, domains are plentiful, and as a result most of them are dreck or worse. more
Sony is using it's newly secured brand Top-Level Domain, '.sony' for a game site as part of the promotion for its latest Bond movie. more
In recent days it was revealed that analyst Zeus Kerravala, who had written a dozen-some articles, over many years, for Network World promoting Verisign's pro-.COM point of view and disparaging new top-level domains as a bad idea, was in fact a paid Verisign consultant. None of that was disclosed when Mr. Kerravala wrote these articles from January 2013 through October 2015. more
On November 5, 2015 the Office of the U.S. Trade Representative (USTR) released the official text of the Trans-Pacific Partnership (TPP). That text consists of 30 separate Chapters totaling more than 2,000 pages, and is accompanied by four additional Annexes and dozens of Related Instruments. Only those who negotiated it are likely to have a detailed understanding of all its provisions, and even that probably overstates reality. more
Imagine a California non-profit corporation providing material assistance to a criminal wanting to do you physical and financial harm. Then, imagine that corporation is ICANN. Imagine no longer, because that is precisely what the ICANN Compliance department managed to pull off this week, in an all-too-common demonstration of the havoc they can cause by sheer ineptitude, without apology or concern. This is the situation which crossed my desk this week. more
The Coalition Against Domain Name Abuse (CADNA) has released a report today suggesting that the Internet Corporation for Assigned Names and Numbers' (ICANN) anticipated launch of 400 generic top-level domains (gTLDs) could cost brand owners worldwide over $746 million. "CADNA's findings are based off a document released by ICANN last month regarding the expected number of gTLDs, or the letters found after the last dot of a domain name like .COM or .ORG, that will be created during the first round of the TLD launch." On the other hand, Earlier this year, Minds + Machines reported on an analysis predicting new gTLDs will only cost $.10 per trademark worldwide. more
Participants in the recently released Global Consumer described new generic Top Level Domains (gTLDs) as being "innovative", "trustworthy", "interesting", "informative", and "cutting edge". With such impressive descriptions, it appears that the industry has made significant progress in reaching the tipping point. Although Q3 reflects growth, it also highlights the varying degrees of performance and need for further advancement in developing consumer awareness and in turn, the health of the industry. more
While your strategy and objectives speak more broadly to why you're launching a .brand TLD, your implementation plan covers the all-important 'how'. Once you complete your strategy workshop session to agree upon objectives and approach, how do you actually launch a .brand TLD? You need an implementation plan to guide you from strategy to launch, and beyond. At its core, the implementation plan is a checklist; just like a pilot landing a plane, you need to run through your checklist to ensure you don't miss any crucial elements. more
When last we wrote, trademark lawyers had written an outraged letter to ICANN about the $2500 price to preregister trademark.sucks names, and ICANN, reliably panicking in the face of legal threats, wrote to the US Federal Trade Commission and Canadian Office of Consumer Affairs saying please tell us that's illegal so we can shut down this registry with whom we just signed a long-term contract. (The mysterious $1 surcharge turned out to be a weak attempt by ICANN to collect debts that affiliates of registry owner Momentous defaulted on long ago.) more
It is pretty common knowledge now that domain name growth started to drop around two years ago and is falling still. At this rate there is every chance that TLDs that have only ever seen growth will start to see a decline sometime in the next few years. What follows is a theory on where that growth has gone. It is widely stated that the greater choice provided by hundreds of new gTLDs means that demand is dissipating across them and that's where the growth has gone. more
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