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First off all, still unknown to the masses, this newly proposed $185,000 USD generic Top-Level Domain (gTLD) scheme is in reality a suffix-less, custom-made, designer, globally exclusive domain name. Well done ICANN, as it is what the world needs now. However, ICANN has never mentioned this special marketing feature to date, as this suffix-less quality alone brings a major and a very positive revolution in cyber branding architecture for the net savvy marketers and dramatically changes the global thinking which has been primarily locked into a suffix based mentality when trying to reach for anything on the net; what name and what suffix? more
ICANN has announced that three more domain name registrars have lost their accreditation due to non-compliance with the RAA. The three registrars have been informed that their agreements with ICANN will not be renewed. South American Domains (NameFrog), Simply Named and Tahoe Domains have been sent letters by ICANN outlining the decision and the reasons for it. So what now? more
It's getting so hard to find a decent .COM domain name that a big weed patch of businesses has grown up hawking really terrible names for enormous prices -- and they're finding buyers. They're catering to people who are just trying to find something -- anything! -- that will work for their new web site. The problem is especially acute for those who are trying to start a business. more
In my previous article I showed that ICANN expects to recover a lot of money from the first round of applications for new generic Top-Level Domains (gTLDs) -- $92.5 million, to be exact -- and that even that dramatic figure is probably substantially underestimated. For that reason, I argued that ICANN probably will recoup a windfall from the first round of gTLD applications and pointed out that ICANN's promise to consult with the Internet community before spending such a windfall is unsatisfactory because it has failed to say beforehand what surplus revenues might be spent for. more
Introducing new generic Top-Level Domains represents, as ICANN says, "the biggest change in the Internet since its inception 40 years ago." Among the least understood aspects of this change is its potential to alter the economic power of ICANN as an institution. To see how that might happen, let's follow the money as it is expected to flow from the gTLD application process. ICANN expects to get a lot of money from gTLD applications: $92,500,000, to be exact. more
ICANN has operated on the fundamental principle that there should be separation within the domain name marketplace between registries (wholesale) and registrars (retail). This fundamental principle has been a pillar upon which ICANN has provided registrants (consumers) with increased choice, innovation, and price savings. Therefore it was with great surprise when ICANN staff unilaterally undertook this initial vertical separation analysis through exclusive consultation with ICANN contracting parties (registrars and registries), while totally excluding non-contracting parties (individual, business and non-commercial registrants)... more
Your corporate domain names send implicit messages (signals) through their Top-Level Domains (TLDs) and their second-level words. Shape your domain names so to send the right messages and to avoid sending unintentionally confusing messages. The post focuses on a framework to help bidders determine which TLDs send messages that are potentially profit generating... Soon TLDs such as ".car," ".cars," ".green," and ".eco" will be available to any qualified body whose request is favored by the allocation system. The system being discussed is a combination of beauty contests and auctions. more
In light of recent announcements regarding Cameroon's country code Top-Level Domain, .CM, being opened to public registration, Tresa Baldas reports on Law.com: "Trademark attorneys are warning companies about a new target for cybersquatters known as '.cm,' which is the country code -- or top level domain -- for the West African nation of Cameroon. The dot-cm domain is a hot target for scammers, they say, due to 'cm' being a common typographical error for 'com' in the popular dot-com domain. Attorneys say this is significant to brand owners because Internet users searching for brand owners' Web sites frequently mistype dot-com as dot-cm and wind up on a bogus site. Not only is Web traffic lost, they say, but a brand name can get diluted or tainted along the way." (Also see, Nation of Cameroon Typo-Squats the Entire .com Space from 2006) more
In a post today on Comcast's blog, Chris Griffiths, DNS Engineering Manger, has informed customers that they have begun to role a DNS redirection service -- a controversial service offered by several other ISPs over the years to redirect mistyped URLs to ad-based pages instead of a typical 404 error page. The service called "Domain Name Helper Service" is being launched as a market trial in Arizona, Colorado, New Mexico, Oregon, Texas, Utah, and Washington according to the company. more
As you certainly noticed, a lot of traditional media has recently been focusing on click fraud. Is it as big of an issue as it is made out to be, compared to traditional advertising? Unfortunately Eytan Elbaz of Google will not answer this question with statistics, but he lets us know that Google has the problem under control. Here are some notes based on the Click Fraud Session at the Targeted Traffic Conference in Hollywood, Florida last week. more
VeriSign makes a great deal of money from the .COM and .NET registries. Can we tell how much they make, and how much that might change if the CFIT lawsuit succeeds? It's not hard to make some estimates from public information. The largest gTLD registry that VeriSign doesn't run is .ORG, which was transferred a few years ago to the Public Internet Registry (PIR) which pays Afilias to run the registry, and uses whatever is left over to support the Internet Society (ISOC)... more
ICANN's Sydney meeting has come and gone, with the promised flood of new Top-Level Domains (TLDs) claimed to be ever closer to reality. Does the world need more TLDs? Well, no. Way back in the mid 1990s, it seemed obvious that Internet users would use the DNS as a directory, particularly once early web browsers started to add .COM to words typed in the address bar. This led to the first Internet land rush, with heavy hitters like Procter and Gamble registering diarrhea.com in 1995... more
Some of the root server operators post public statistics for their domain name traffic at the top-level. For example, the graph (which can take a bit of time to generate, given ICANN's slow servers) for the L-root server's most popular Top-Level Domain (TLD) queries demonstrates, to no one's surprise, that .com is king. What's more interesting, though, especially given the new generic Top-Level Domain (gTLD) debate, is to look at the most popular invalid (non-existent) TLDs. more
.ORG, The Public Interest Registry has, since its inception, advocated for policies designed to reflect the public interest, namely of fair and open competition that benefits not only .ORG, but all Internet users. ICANN is now faced with a critically important decision on whether to remove the trusted and proven safeguards that prevent domain name registrars from owning and operating domain name registries. Because of its concern for end users, support for the success for new Top-Level Domains (TLDs), and strong belief in the benefits of fair competition, .ORG vigorously opposes removing these critical safeguards and strongly supports registry-registrar separation... more
They are out there. In Internet Cafes and dark rooms from New York to Hong Kong to Iran, the domain name hijackers are plotting to steal your domain names. Fortunately, there are some steps that you can take to protect yourself against losing your domain names. ...Registrars are often skeptical of claims of domain hijacking, and the hijackers often "launder" the domain names to look as if they have sold them to third parties... By the time you discover that your domain name has been stolen, it may be at its third or fourth different registrar in the name of a completely different party... more
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