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A certain number of brands are using a dot brand domain as their main actual website. The following analysis looks at how dot brands are used in brand communication. Are brands communicating about their domain names, or are domain names supporting brand communication? Dot brand corresponds to the ability, for a certain number of pioneering brands, to use their brand name at the top level of the naming system for their own purpose, in parallel to a dot com or a country code. more
A recent study commissioned by ICANN reveals despite introduction and growth of new gTLDs, .COM and other legacy TLDs have remained steady and rising. more
Neustar, a leading provider of registry services, is hosting a Town Hall meeting this month for the United States' country code Top-Level Domain, .US. Neustar introduced the .US Town Hall last year to reflect our commitment -- and the Commerce Department commitment to the bottom-up, multistakeholder model of DNS management. The public forum is an important part of ensuring that .US continues to be a vibrant namespace that reflects America's diversity, creativity, and innovative spirit. more
There were highs and lows in city hall's rollout of the .nyc TLD last month. Early on we were cheered when we received notification that our application for the JacksonHeights.nyc domain name had been approved. And with the de Blasio Administration committed to putting the city's 350+ neighborhood domain names under the control of local residents, we began to imagine that our decade-old vision of an "intuitive" city Internet might materialize... more
As momentum builds in the world of .brands, there are some major players we as an industry have been watching closely for an indication of how their branded TLDs will become part of their digital strategies. .brand websites like these from high-profile tech leaders and influencers can be the best publicity for brand TLDs as a whole; as their involvement and buy-in acts as a significant endorsement of the .brand movement. more
According to a recent study carried out by Custora in the USA, search engines -- paid and organic -- represent close to 50% of e-commerce orders, compared to 20% for direct entry. A dot brand domain has the potential to boost direct entry, as it can be more memorable than traditional domains. Can dot brand domains also be part of a consistent search engine strategy? more
On August 16 of 2016, the US Government announced its intention to transit the stewardship of the Internet Assigned Numbers Authority (IANA) function to the multistakeholder community upon the expiration of the IANA function Contract as of October 1 of 2016, barring any significant impediment... This announcement attracts the close attention of Internet community around the world and also in China. more
I recently sent a letter to congressional leaders including Speaker of the House Paul Ryan; House Minority Leader Nancy Pelosi; Senate Majority Leader Mitch McConnell and Senate Minority Leader Harry Reid expressing the Domain Name Association's support of the U.S. Administration's planned transition of the Internet Assigned Numbers Authority (IANA) to the global multi-stakeholder community under the stewardship of the Internet Corporation for Assigned Names and Numbers (ICANN). more
VeriSign, in its latest latest Domain Name Industry Brief, reports approximately 7.9 million new domain name registrations in the second quarter of 2016 which brings total number of domain name registrations to approximately 334.6 million across all top-level domains (TLDs) as of June 30, 2016. more
High drug prices are a global public health crisis. This is mostly the case among lower income countries but also for citizens and residents in the U.S, where tens of millions are not filling prescriptions due to cost. The international online marketplace is a much-needed lifeline for consumers who cannot afford prescription medication where they live. People deserve the widest possible access to safe and affordable medication, including online access, and the Internet community can help. more
It's been 30 years since the .au country code top-level domain was first deployed to give Australians their own national TLD. Over 3 million .au domain names have since been registered. more
Companies usually use one single domain name for their online activities but then, more questions pop up: SEO, Infringement, Future of the company, monitoring online competition... If buying multiple domain names answers some of these questions, there is a way to do it. Here is how... It often happens that the domain name of a company is neither the generic keyword of its core business nor a keyword that necessarily appears attached to its name. more
ICANN conducted Phase 2 of its Global Consumer Research Survey to determine consumer response to domain names, both legacy and new gTLDs. The ICANN commissioned survey conducted by Nielsen included 5,452 consumers ages 18+ in 24 countries and was conducted in 18 languages. This research was aimed at measuring several variables like TLD awareness, consumers' interaction with sites on classic and new TLDs and their trust in them. more
"NU DOT CO LLC prevailed in the auction for the price of $135 million to operate the .WEB gTLD, announced ICANN today confirming earlier unofficial reports suggesting the amount. more
ICANN has released Draft Report of an Independent Review of the Trademark Clearinghouse. Key findings include the fact that "across eligible trademark holders, fewer than 20 percent have used the Sunrise period to date." more
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