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In follow up to its earlier announcement this year regarding the relaxation of rules for the introduction of new Top-Level Domains, the Internet Corporation for Assigned Names and Numbers (ICANN) yesterday released a draft version of the Applicant Guidebook for those interested in applying for a new generic Top-Level Domain (gTLD). Although application comes with a hefty entry fee of close to $200,000, the development of new gTLD introductions will be of particular interest to trademark owners as well as any other company involved with domain names. Among various issues, the guidebook aims at addressing concerns such as who would qualify for '.apple' or '.amazon' gTLDs.
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