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Our hope for an intuitive and trusted .nyc TLD took a hit today when 20 domain names were sold to 10 bidders in city's first high-bid auction. While the city refers to these as "premium" names, we think of them as heritage names. With our city-TLD's success predicated on its utility and predictability, this first of perhaps 25 auctions bodes poorly on its chances. More on that in a bit, but first some details on the auction. more
Google has recently announced the release of Nomulus, its free, open source registry software, triggering discussion of its impact on the industry. Afilias has over 15 years of experience in registry operations, and offers the following initial thoughts... First, free registry software is not new.CoCCA has offered this option for years, and TLDs such as .CX (Christmas Island) and .KI (Kiribati) use it. It is supported on a "best efforts" basis and appears to meet the limited needs of a few small operators. more
ICANN's new gTLD expansion is really quite an ingenious ploy to grow the once small California non-profit into an unstoppable machine, worth hundreds of millions of dollars, which soon plans to finally be free from any external oversight. I have no doubt that ICANN pats itself on the back for pulling the wool over so many eyes, including stakeholders, new gTLD applicants, politicians, and the global general public. more
ICANN has just made USD $135 million from an auction completed today (July 29, 2016) to determine who gets to operate .WEB. The auction was part of ICANN's last resort mechanism, when several parties applied for the same suffix but were unable to resolve this contention by themselves. ICANN has just more than doubled its auction proceeds in one go. more
Earlier this month, Andrew Allemann wrote a post on notable NameJet sales in which he discusses the sale of PropertyRehab.com for $2,400 as "a perfect example of how wrong some domain registries are on their premium pricing." He mentions that the registry operator for the .rehab new generic top-level domain (new gTLD), has marked property.rehab as a platinum domain name and asks: "Why would someone pay thousands (or tens of thousands) a year for Property.rehab when they could buy PropertyRehab.com for just $2,400?" more
This week marks the first birthday of the general availability of dotSucks domain names. It has been a year notable for both heat and light, adding up to a set of insights relevant for any new gTLD... Be clear about who you serve and use their vocabulary (not domain name industry jargon) to tell them about it. Engage in marketing... Emotional resonance is more effective than even overwhelming facts-and-figures. The right story helps people see themselves in you. more
In its bid to be free of U.S. government oversight ICANN is leaning on the global multistakeholder community as proof positive that its policy-making comes from the ground up. ICANN's recent response to three U.S. senators invokes the input of "end users from all over the world" as a way of explaining how the organization is driven. Regardless of the invocation of the end user (and it must be instinct) ICANN cannot seem to help reaching back and slapping that end user across the face. more
Apple has elected to use the .NEWS top-level domain for its new app on iOS 9. The 'apple.news' domain will also be used within the app for shortening news links. more
Until the launch of the New gTLD Program, TLD launches were relatively straightforward. They generally consisted of a Sunrise Period, a Landrush Phase, and then General Availability. We would see the occasional Grandfather Phase or "Founders" program, but all in all, launches were pretty standard and straightforward. Things started to change with the launch of the new gTLD program. more
The second-round new gTLD applicants have a tool they don't even know about: "crowdinvesting." That's when a venture sidesteps banks and venture capitalists and instead raises money by selling shares directly to the public. Usually this is done over the Internet, and often enough the investors can hope for a financial return that's far better than what banks and stocks offer. more
Two weeks ago I blogged about ICANN's astonishingly lucrative domain auctions. At that time, they'd raised $26.7 million. Now, two auctions later, they're up to about $33 million. Yesterday's two auctions were for .MLS and .BABY. The former, for those who aren't deep into the real estate biz, stands for Multiple Listing Service, the system that lets you list a house with one broker, and all the other brokers can sell it. more
Internet addresses registered in new gTLDs are holding their own against -- and in some cases outperforming -- comparable addresses registered in legacy domains like .COM, according to new data that provides the best window yet into the operational functionality of new gTLD addresses. A question on everyone's mind in the run up to new gTLDs was: how would new domains perform in the wild against legacy domains on the key criteria of search? more
On the morning of Wednesday 15th October, the The Domain Name Association (the DNA) held an important working group meeting during ICANN 51 Los Angeles. The topic was to discuss several operational issues between registries and registrars. The meeting's unofficial ongoing name is the Registry-Registrar Operations Working Group. The meeting was a continuation of an inaugural meeting that was held back in June of this year, and covered in a Industry Association: An Implementation Model circulated by the DNA from September 17, by Executive Director Kurt Pritz. more
We read carefully Scott Hollenbeck's call to form a Domain Name Industry association to promote consistency in technical operations across the many moving parts of the industry and we, the Board and members of the Domain Name Association, largely agree. More formal coordination among registry operators and domain name registrars would improve the domain name registration experience for registrants and business operations for the domain name industry in general. more
What's a domain name? What business function do they serve? Can a domain name generate ROI? I imagine these were the questions the Board of Racing Victoria asked before signing off on the purchase of racing.com to support a Victorian racing industry joint initiative to establish a digital media and content platform similar to that of the AFL. more