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Let's go to the scoreboard. There are 1751 applications for new top-level domains. Nearly 1/3 (635) are brands. The rest are generics (e.g. .Buzz) and geographies (e.g .NYC). So, brands are definitely interested in new TLDs - and a handful of major industries have jumped into the lead. If you're in any of those verticals, it's time to pay attention. Your competitors may be giving your customers new ways to reach out, learn and buy from them. more
With the start of hunting season for new gTLDs, attention needs to be paid to Community in all of its reality and diversity. After family, community is one of the strongest organizational principles in human society and has been since the beginning of history. With the rare exception of the classical hermit, everyone is part of multiple communities. Communities are important and need to be protected by society and by this new gTLD process. more
Everyone seems excited about new gTLDs being just around the corner. All of the overarching issues will soon be resolved: GAC and the ICANN Board will sit in a room and the wisdom of our leaders, ICANN and National, will produce the grand compromise. The starting flag will be flourished! A thousand flowers will bloom! Hooray! But it is only the developed world that can be excited about this, for it is hard to understand how the developing world could be very excited about an overpriced round of gTLD offerings that is unfairly beyond their means. more
Even though ICANN is moving full steam ahead with the New gTLD Program, many of the program's specifics are still being finalized. Many important questions related to the Trademark Clearinghouse and the Uniform Rapid Suspension (URS) still remain unanswered at this point. However, ICANN has recently provided additional details around Application Reveal and Batching and selected the Independent Objector. more
Following the release of our new gTLD multiple batch timeline yesterday, today we would like to take the opportunity to demonstrate to ICANN and the community exactly how a single batch timeline could be implemented and how this would benefit all applicants. In recent weeks, ARI Registry Services has publicly expressed concern about the current batching model and digital archery system. Several other key stakeholders within the community have also raised concerns and expressed support for our position. more
Trending news and global events impact domain registration behaviors. We observed a slew of coronavirus-themed domain name registrations, for example, as early as January. George Floyd's death, which sparked several Black Lives Matter movements, is no different. Three days after George Floyd died, our data feed started detecting George Floyd-themed domain names... We retrieved all domain names that contain the strings "eorge," and "lackliv" from 28 May to 7 June and found 402. more
In opening up for the .BRAND top level domain, ICANN has artificially created a scarce resource of great commercial value. Indeed, the values of the .BRAND TLDs may be astronomical due to the investments made by the companies that own the trademarks represented in the .BRAND TLD. While the above is interesting in its own right, I will here focus specifically on how we deal with situations where more than one company has a legitimate trademark interest in a particular .BRAND TLD. more
Earlier this month, the Internet Corporation for Assigned Names and Numbers (ICANN) held its 51st public meeting in Los Angeles. Once again, MarkMonitor joined stakeholders from across the globe to discuss issues ranging from government control over the Internet, to key lessons learned thus far from the new gTLD rollout. This coming year promises to be a big one for ICANN, and for the business and brand community as a result. more
The pen is mightier than the word...or should be. When ICANN Chairman Peter Dengate-Thrush -- an accomplished attorney -- said last year that he wouldn't let one of his own clients agree to a contract that could be unilaterally changed after it was signed, the Internet community breathed a sigh of relief. But when the Chairman backed away from that stance earlier this week in Nairobi, it became clear that we should have held our breath a little bit longer. more
As I prepare to jet off to Prague this weekend for the coming ICANN conference, I had to reflect back on the tumultuous year this has been in ICANN and the Internet world generally, especially as relates to Africa and Emerging Markets. And after all the smoke and fury, I had to ask: Is ICANN leaving Africa behind? Or could it be that it's exactly the opposite? That Africa is moving forward and ICANN is missing the party? more
For those interested in encouraging innovation in the domain name space -- which presumably includes the ICANN community currently convening in Dakar -- the recent episode in which VeriSign proposed, and then quickly withdrew, a bundle of new services (the VeriSign anti-abuse domain use policy) raises important issues that will be revisited as new gTLDs are introduced. Some of those issues are referenced in a recent blog post by Milton Mueller, but his emphasis on "due process" suggests a regulatory framework that is not friendly to innovation. more
One of the central goals of a brand protection program is detecting infringing third-party activity that falls outside the firewall - that is, external to a brand owner's portfolio of official core and tactical domains. Brand threats occur across a range of internet channels, but domain name abuse is one of the most significant areas for concern, both in terms of the visibility and potential for confusion of branded domain names by potential customers, and the enforcement options available. For this reason, domain monitoring is considered a core component of a brand protection service. more
The Registration Operations Workshop (ROW) was conceived as an informal industry conference that would provide a forum for discussion of the technical aspects of registration operations in the domain name system. The 7th ROW will be held in Vancouver, Canada on Thursday, May 17th 2018 in the afternoon, at the end of the GDD Industry Summit, in the same venue. more
If you've ever visited or spoken to someone from Australia, there is a good chance you've heard of Australian Rules Football. Those who are followers of Australia's most popular football code are often politely described as 'fanatical', with hundreds of thousands of followers attending games each weekend during the southern hemisphere winter. more
A fourth draft of ICANN's New gTLD Draft Applicant Guidebook has been released. In addition to the Applicant Guidebook, ICANN has also published summaries and analysis of the public comment period. The latest version includes... more
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