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As ICANN opens its 2026 round, firms sharing trademarks must weigh applying for a .BRAND domain against legal risks and competitive loss, with evidence suggesting first movers gain advantage while objections rarely prevail. more
AI-powered "vibe-coding" is transforming domain registration from manual search into automated, conversational infrastructure, embedding domains directly into software workflows while elevating them into machine-verified trust anchors in an increasingly AI-mediated internet. more
A surge in AI startups has exposed a domain-name shortage as premium .ai addresses vanish. With ICANN's next round years away, legacy TLDs and repurposed namespaces are racing to capture unmet demand. more