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This post outlines the valuation pitfalls that need to be avoided when competing for the acquisition of a new generic Top-Level Domain (gTLD). The most widely used financial tools to determine the economic viability of a capital investment project, such as bidding for a new gTLD, are the Internal Rate of Return (IRR) and the Net Present Value (NPV), which measures the expected additional value a project would create if undertaken. more
The second quarter of 2014 closed with a base of 280 million domain name registrations across all top-level domains (TLDs) -- an increase of four million domain names or 1.4 percent over the first quarter of 2014 -- according to Verisign in its latest issue Domain Name Industry Brief. Registrations have grown by 18.6 million, or 7.2 percent, year over year. more
Back in February 2017, I published the article "Next gTLD Round -- A Seven Year Itch" on CircleID advocating for the Board, ICANN Community, and ICANN org to reach a common understanding of what needed to be accomplished in order to identify a date to open the next application window for new gTLDs. In the past 18 months, there has been considerable movement toward the goal of opening the next application window for new gTLDs. more
With the backlash against tech companies gaining steam, we've seen certain contrarian members of the media taking indiscriminate aim at companies and issues without due cause. This is what happened when Financial Times columnist Gillian Tett, in a paywalled March 7th editorial, inaccurately portrayed a process involving the Amazon's gTLD application for .AMAZON, an issue the i2Coalition has been engaged in for years. more
I participated in the French RINDD last week in Paris: RINDD stands for "Rencontres Internationales des Noms de Domaine". The translation would be "The International Domain Name Conference". This event is organized once a year by SafeBrands, a French Registrar. Many participants were there: the ICANN, Law Firms, Donuts, other new gTLD applicants, back-end Registries and many experts. more
New York City is in the midst of a two part Landrush for its .nyc domain names. First is a 60 day application period (August 4 – October 3) during which anyone with nexus -- basically city residents -- can purchase an available .nyc domain name... It doesn't even matter if a name has a NYS Trademark or d/b/a registration, those names too are fair game... There are significant problems with this process. more
Why in the world would any company sign-up for a "New gTLD Application Monitoring Service" when ICANN intends to publicly post all applications on May 1st? Domain Name Watching and Trademark Watching Services make perfect sense when new registrations and applications are being submitted and granted on a daily basis. I think that we can all easily agree that trying to understand new domain name and trademark registrations without an automated service would be nearly impossible. more
If you're considering rebranding under a new gTLD, go with a comprehensive big bang. A recent study by professors Dale Miller, Bill Merrilees, and Raisa Yakimova ("Corporate Rebranding: An Integrative Review of Major Enablers and Barriers to the Rebranding Process") finds that success comes when senior management makes an unweaving commitment based on proactive analyses of the entire value-chain, with buy-in and input from employees and suppliers. more
Kevin Murphy reporting in DomainIncite.com: "Almost half of trademark-conscious companies are considering a '.brand' top-level domain, according to a survey carried out by World Trademark Review magazine. The survey also found that there is much more interest in new TLDs among marketing folk than lawyers, which is perhaps not surprising. So far, only a few potential .brand applicants have been revealed..." more
There is a new attempt to refocus on Africa. A recent announcement titled "A New Approach to Africa" was greeted with excitement but deliberations that transpired in a Global mailing list have projected a whole new dimension and caused a certain amount of dissatisfaction in some quarters. Africa had a good opportunity in the current ICANN new gTLD programme to submit applications for at least 17 gTLDs. more
I receive spam on a daily basis from various Banks... as well as mine. None are legitimate but actually, that is not what is catching my attention receiving spam. There is something else and it deals with stealing information from me. Creating a personalized ".brand" domain name extension allows avoiding all that. Many are familiar with receiving spam through phishing attempts to have you answering an email and providing personal information such as login and passwords... more
2020 has been extremely eventful, so it follows that the domain industry has continued to experience perpetual change, progress and uncertainty in the last three months of the year. In our Q4 New gTLD Quarterly Report, MarkMonitor experts analyze topical registration activity, launch information, .brand growth and DNS abuse, and share a list of upcoming industry meetings for 2021. more
As the shorter of the ICANN interregnums comes to a close and the ICANN faithful finalize their dinner reservation agendas for Brussels, it is time again for a preview of what will be 'on-tap' at next week's ICANN meeting. While, as always, there is a lot going on in ICANN Land, a scan of the blogosphere and ICANN list serves suggests that the four most discussed topics will be... more
According to a new report, the number of domain names increased by 24 million globally in 2008 increasing the total to 177 million domain name registrations across all of the Top Level Domains (TLDs). This represents 16% growth over the previous year, reports the latest Domain Name Industry Brief published by VeriSign. It is also noted that the last quarter of 2008 saw more than 10.1 million new domain names registered across all TLDs. This reflects a slower growth in new registrations with a decline of 12% from the third quarter 2008 and 17% from the same quarter in the previous year. more
In my previous article I showed that ICANN expects to recover a lot of money from the first round of applications for new generic Top-Level Domains (gTLDs) -- $92.5 million, to be exact -- and that even that dramatic figure is probably substantially underestimated. For that reason, I argued that ICANN probably will recoup a windfall from the first round of gTLD applications and pointed out that ICANN's promise to consult with the Internet community before spending such a windfall is unsatisfactory because it has failed to say beforehand what surplus revenues might be spent for. more