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ICANN reports that Google paid over $25 million for .APP in the February 25 domain auction. They were willing to bid $30M, but it's a second bid auction so that was just enough to beat out whoever the second highest bidder was. The auction proceeds piggy bank just nearly doubled from $34M to about $59M dollars, and ICANN still has no idea what to do with it. more
In an earlier essay, I outlined a focused, cooperative marketing strategy that would be a first step for marketing new gTLDs. After that first initiative, gTLD registries' marketing strategy must focus on the complementarities between .com, and new neutral (such as .global and .web) and branding and labeling gTLDs. The legacy domains and the newcomers can work together nicely. If we don't realize this, all Internet users will lose out. more
In recent weeks, you may have seen several articles asking that "ICANN", the Internet Corporation for Assigned Names and Numbers, move more expeditiously to open up the next application window for new gTLDs. As one commenter wrote "Ask a Board member or ICANN staff when they expect the next application window to open, and they will inevitably suggest 2020 -- another three years away. more
The decision to bid for a new gTLD can be driven by reason or by love. Either the applicant practices strategic and financial valuation, or the applicant falls for an idea implicit in the gTLD. The second group had better be very lucky or have some motivation besides profit. They enjoy little chance of economic viability. Worse, they follow up their poor initial selection with similar bad calls about their marketing message. more
Last Friday ICANN released an updated new generic Top-Level Domain (gTLD) Applicant Guidebook that appears to have taken a number of positive steps toward closing the divide between the ICANN Board and the Governmental Advisory Committee (GAC). One of the more important changes to the Applicant Guidebook was the following text... more
The beginning of every year is a time for introspection, an appraisal of the year that was, and planning for the year to come. It is also a time to follow tradition and to recap the biggest news of the year. But by now, I am guessing that we have all read our fair share about the people and events who have impacted the last 12 months... if we take a larger vantage point (than our own relatively small domain name industry), these lessons from 2009 -- in my view -- could teach us all and most importantly, really shape the year ahead. more
The new TLD program was a long time coming and now we have over 600 options for domain name endings, with more on the way. It made sense to a lot of people that options other than the already crowded .com space were needed but did we really envisage the plethora of ultimately "similar" TLDs that would rise from the ICANN process? more
By now we've all had a chance to digest the concept around the new TLD program and in some cases even come up with our own amazing ideas for the next .com or a niche TLD that will make us millionaires overnight! Well maybe some of us have... Others are taking a far more practical approach to the exciting new changes to the Internet and how it will be adopted and used, in particular within the corporate arena. more
After its initial launch in 2016 and with over 1,800 domains registered, the .tube TLD recently released over 25,000 previously reserved domains as part of a broader re-launch of its business and brand. I spoke with Rami Schwartz, Founder and CEO of .tube about the journey so far and about what's in store for .tube in the New Year... "We're used to fighting against companies much larger than us and prevailing - our history has seen us come up against the likes of the Mexican Government and Google..." more
Neustar announces that it has acquired Bombora Technologies Pty Ltd (Bombora), based in Australia, for AUD $118.5 million, or approximately USD $86.9 million. Bombora and its subsidiaries, which include ARI Registry Services, provide registry services for a number of top-level domains (TLDs) including .au, .melbourne, .sydney, and over 100 new TLDs, including several in the Fortune 500. more
Dialogue is the only way to end cybersquatting. Distrust between brand owners and domain owners (with an assist from some cockeyed business incentives) has turned a problem into a very expensive vicious cycle. Now that ICANN is about to launch new top-level domains (TLDs), negotiations must start immediately or both sides will pile up further loses. Here's how the problem plays out now. more
ICANN's Board Governance Committee (BGC) today released its comments on recent reconsideration request of dotgay LLC's new top-level domain .GAY application. Kevin Murphy from Domain Incite reports: "ICANN has refused dotgay LLC's latest appeal against adverse .gay decisions, and has taken the unusual step of preemptively defending itself against probably inevitable accusations from gay right groups." more
The first 12 domain registries have been scheduled for the first special Sunrise Period mandated by ICANN for trademarks on the blocked collision lists. A total of 328 new domain extensions have launched so far in 2014. Each one of these has its own unique collision list of names that were found to be already in use on private computer networks. Some of these lists have over 100,000 names. All of these registries were required to block these names from being allocated until a policy for their allocation could be developed by ICANN. more
Over the course of the last decade, in response to significant pressure from the US government and other governments, service providers have assumed private obligations to regulate online content that have no basis in public law. For US tech companies, a robust regime of "voluntary agreements" to resolve content-related disputes has grown up on the margins of the Digital Millennium Copyright Act (DMCA) and the Communications Decency Act (CDA). more
On September 23, ICANN's Chief Operating Officer, Doug Brent was asked by ranking members of the U.S. House of Representatives Judiciary Committee why they were continuing to move forward with the launch of new gTLDs when they had not yet been able to resolve complaints. Brent stated that Internet users have long called for the expansion of new gTLDs and that winners of new gTLDs would have to abide by a lengthy set of rules. Brent went on to say that "ICANN did not casually think this plan up." more
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