Last week I published an article in Ad Age that the editors titled "Should your company jump on the dot-brand bandwagon?" I received several emails and LinkedIn requests from advertising and PR agencies as well as brand managers. One of the questions I received had to do with my opinion on whether brands that are currently promoting themselves via Facebook, e.g., "Find us on Facebook.com/brand," should consider the new Top-Level Domains (TLDs). more
France's forthcoming SREN Bill could mandate web browsers to block websites deemed illicit by the government, setting a precarious standard for digital freedoms, warns Mozilla Foundation in a recent blog post. more
New research has uncovered evidence of spammers establishing their own fake URL-shortening services for the first time. According to the latest MessageLabs Intelligence report, shortened links created on these fake URL-shortening sites are not included directly in spam messages; instead, the spam emails contain shortened URLs created on legitimate URL-shortening sites. "Rather than leading directly to the spammer's final Web site, these links actually point to a shortened URL on the spammer's fake URL-shortening Web site, which in turn redirects to the spammer's final Web site." more
One of the major takeaways from the Web Globalization Report Card is the importance of providing "front doors" to your localized websites. These doors begin with the addresses themselves, which may not include the .com domain. In fact, I'd recommend that most localized websites not use the .com domain, as this is an overloaded domain. This article looks at the many ways brands are creating more localized addresses, beginning with country code top-level domains (ccTLDs). more
Back in the mid 1990s, before ICANN was invented, a lot of people assumed that the way you would find stuff on the Internet would be through the Domain Name System. It wasn't a ridiculous idea at the time. The most popular way to look for stuff was through manually managed directories like Yahoo's, but they couldn't keep up with the rapidly growing World Wide Web. Search engines had been around since 1994, but they were either underpowered and missed a lot of stuff, or else produced a blizzard of marginally relevant results. more
What if there was a relatively simple fix that could be applied to home WiFi routers, cable modems and other gateway devices that would dramatically speed up the Internet access through those devices? Many of us may have heard of the "bufferbloat" issue where buffering of packets causes latency and slower Internet connectivity, but at IETF 86 last month in Orlando I got a chance to see the problem with an excellent demonstration by Dave Täht as part of the "Bits-And-Bytes" session. more
Digital Transformation (DX) is picking up speed. According to a recent announcement by IDC, the market is expected to grow at a Compounded Annual Growth Rate (CAGR) of 17.9% to reach a whopping 321 billion dollars by 2021. In 2018 alone, IDC expects that 326 billion will be spent on transforming how people and things communicate. Based on these numbers, it looks like Digital Transformation has become the real deal. more
ICANN 54 is upon us, and to commemorate it, we've got www.dublin.pub loaded up with friendly places to network, take advantage of the city's comedy and music scene, and possibly even enjoy a pint. With so many issues to discuss and address this week, a .PUB address wouldn't be the appropriate destination for the entire conference, but for a microsite discussing the cultural and social opportunities that Dublin has to offer, we happen to think it's perfect, especially in the place that gave the world the Irish pub. more
About 82% of the Alexa 100 top sites use some form of server-side mobile device detection to serve content on their main website entry point. As you descend from the top 10 to the top 25 and top 100 sites the percentage of sites using server-side detection falls from 100% to 96% to 82%. This is an interesting fact given that all the recent discussion in the blogosphere is of responsive design using client-side techniques such as media queries. more
Internet Society has released a paper today highlighting the importance of understanding what is important and unchanging about the Internet. more
Anyone who has been watching the technology industry for more than a couple of years quickly learns to recognize FUD: Fear, Uncertainty and Doubt. FUD is (apparently) widely believed to be an effective marketing technique, especially when it comes to security, privacy, or scarcity. But the FUD often falls flat. Scarcity, in particular, is rare on the internet -- even rarer than privacy or security. There's constant FUD about scarcity of bandwidth, but the pipes get upgraded. Attempts to impose artificial scarcity through paywalls or other devices inevitably fail in the face of free alternatives. Even the scarcity of IPv4 addresses, which have indeed run out at the top, hasn't affected end users at the bottom yet -- and probably won't, for a long time. more
The Internet is a great success and an abject failure. We need a new and better one. Let me explain why. We are about to enter an era when online services are about to become embedded into pretty much every activity in life. We will become extremely dependent on the safe and secure functioning of the underlying infrastructure. Whole new industries are waiting to be born as intelligent machines, widespread robotics, and miniaturized sensors are everywhere. more
Happy 50th Internet! On October 29, 1969, at 10:30 p.m. Leonard Kleinrock, a professor of computer science at UCLA along with his graduate student Charley Kline sent a transmission from UCLA's computer to another computer at Stanford Research Institute via ARPANET, the precursor to the internet. more
Five leading group of global organizations - IEEE, Internet Architecture Board (IAB), Internet Engineering Task Force (IETF), Internet Society and World Wide Web Consortium (W3C) - today announced that they have signed a statement affirming the importance of a jointly developed set of principles establishing a modern paradigm for global, open standards. The group have invited other standards organizations, governments, corporations and technology innovators globally to endorse the principles. more
An industry professional at Abusix is the backbone behind a proposal to improve and create better mitigation of abuse across different global internet networks. Basically, this introduces a mandatory "abuse contact" field for objects in global Whois databases. This provides a more efficient way for abuse reports to reach the correct network contact. Personally - as a Postmaster for a leading, white-label ISP, I applaud this with great happiness for multiple reasons. I also feel people who handle abuse desks, anti-abuse roles, etc. should closely follow this. more