Brand Protection

How to Combat Counterfeiters on Chinese Marketplaces

Establishing your brand in an effort to combat counterfeiters on the ever growing and incredibly popular Chinese marketplace Alibaba can seem like a daunting task. Alibaba has grown so popular that it now ships over 12 million packages a day, compared the 3 million shipped by Amazon. Additionally, on Cyber Monday, a popular day for online shopping during the holiday season, Amazon processed 37 million orders. In comparison on Singles Day, an annual holiday in China, Alibaba processed 278 million orders. more

Who Is Driving Buzz and Engagement With NFTs?

Marketers far and wide have piled onto the non-fungible token (NFT) craze. To some great success and fanfare, NFTs are being used to promote and monetize media, goods, and services in almost every segment. Media, Fashion, Entertainment, Sports, Gaming, Art, Beverage, Consumer Goods, Financial, and even Enterprise Software companies are getting into the mix. This brief review examines why, how, and where marketers are using NFTs, how NFTs are being abused and gives high-level advice to marketers and brand protection professionals. more

Euro 2020 Part Three: Domains (Revisited) and Other Channels

In this final article in the series of studies looking at Euro 2020-related infringements, we revisit domain name infringements and consider activity across other online channels, with a focus on social media and mobile apps. Following the original study, which looked at domains registered before May 2020 with names containing "euro2020" or "euro2021," we analyzed daily activity levels in the period immediately preceding and during the competition. more

The History of Broadband Price Competition

It's sometimes easy to forget that the broadband business is just over twenty-five years old. The telephone companies had a monopoly on copper-based technologies until Congress passed the Telecommunication Act of 1996, which forced the big telephone companies to allow competition for copper-based broadband services. more

Coronavirus Online Threats Going Viral, Part 2: Marketplaces

In the midst of the coronavirus crisis and the partial or total quarantines happening around the world, more people are turning to eCommerce for their purchases. This, combined with the increased demand for healthcare and healthcare-related products, is causing surges of activity on online marketplaces. Perhaps least surprising is the growth in the number of listings for cleaning and hygiene products (e.g., hand sanitizer), as well as facemasks... more

With Q1 in the Books, the Only Constant in the Domain Industry Is Change

As the first quarter of 2020 ended, the number of new generic Top-Level Domain (gTLD) domain registrations reached approximately 33.2 million. We expect to see additional growth through 2020 as TLDs such as .GAY will complete their launches before the end of the year. Meetings and conferences in the domain industry in 2020 are in flux but will go on in new formats, new timeframes and new locations. more

Thousands of Third-Party Domains Target Super Bowl Betting Brands

When major events like the Super Bowl are on the horizon, cybercriminals exploit public trust by creating fraudulent domains for fake betting sites, phishing, and malware distribution. CSC's research into top online sportsbooks highlights the hidden risks of dormant domains, which, though inactive, can quickly be repurposed for cyber attacks. Overlooked yet dangerous, these domains play a key role in impersonation, misinformation, and scams targeting event-driven traffic, underscoring the need for continuous monitoring of lookalike, dropped, re-registered, and newly registered domains. more