New TLDs

Radix Wins 3-way Applicant Auction for .website, Donuts wins .lawyer, .fish, .discount

As of today, Innovative Auctions has successfully completed private auctions for a total of 18 contested generic Top-Level Domains, resolving contention for more gTLDs than all other mechanisms combined -- including straight-up withdrawals, private negotiations, and swaps. Here is this week's update. more

Key Steps for Operational Readiness and Successful Launch of a New gTLD

31 August 2013 marked a historic day for Internet users worldwide. It marked a very key day in the introduction of new gTLDs. On that day ICANN, who oversees the gTLD programme, six years in the making, announced the completion of gTLD Initial Evaluation (IE) results based applicant's ability to demonstrate their financial, technical and operational capability to operate and manage a TLD Registry. more

New gTLDs Questions Not Answered: Which Kind of Auction?

I was expecting something that would discuss the unique properties, if any, of the domain name market, and the types of inventory theoretically available to allocate, and the expected outcomes for the various types of auctions, and some showing that for some desired policy goals, whether greatest gain to seller or lowest loss to buyer, or something entirely different, the expected outcomes. This would assist the better informed, bottom-up, stakeholder-driven, consensus policy making. Is the domain name market indistinguishable from the spectrum market? If name spaces are distinguishable from units of spectrum... more

Policy Advisory Board Model Now a Test of Multistakeholder Model

In early November 2013, prior to ICANN's Buenos Aires meeting, I published an article at this forum, Policy Advisory Boards – A Cornerstone PICS (Public Interest Commitment Specification), that extoled the advantages of adopting a Policy Advisory Board (PAB) model as a practical, effective, and least burdensome means of effectively implementing the request of ICANN's Governmental Advisory Committee (GAC) for consumer and competitive safeguards at sensitive new gTLD "strings" - especially those that are related to regulated industries and professions. It is deeply gratifying that the article has received nearly 9,000 views since first being posted and inspired considerable discussion. more

Innovating with New gTLDs

One of the primary purposes of the ICANN New generic Top-Level Domain (gTLD) program is to foster innovation in the DNS industry and the wider Internet. While having a desirable TLD string that users can relate to is a good starting point, gTLD applicants may want to bolster their value propositions by offering innovative services and differentiate their TLDs from others. Defining the services to be offered is so central to a gTLD that it should be part of the initial strategy of any prospective applicant. more

Trademark Protection Dust-Up Obscures the Potential Value in New gTLDs

As a member of ICANN's Business Constituency I have heard first-hand the perfectly appropriate criticisms from trademark holders of ICANN's roll-out of new generic Top-Level Domains (gTLDs). But while it may be OK for branded companies to wish they didn't have to deal with the matter, the dust that has been kicked up has obscured real value in the program. more

Next gTLDs: 2016 or 2019?

On September 22, 2014, ICANN published an analysis of the review and assessment work that remains to be done before a new round of gTLD (generic Top Level Domain) applications can be initiated. According to the document, 2016 is the earliest a call for the next lot of applications to operate an Internet suffix could come. To many, a subsequent application window so soon after the 2012 round seems unrealistic. more

IRT Final Report on Trademark Protection in New Top-Level Domains - Part 1: Uniform Rapid Suspension

The ICANN Implementation Recommendation Team (IRT) working group has published its final report, which I decided to analyze a bit further. I already made a few comments last month, both in the At-Large Advisory Council framework and on my own. There are several issues raised by the recommendations of this report. The Uniform Rapid Suspension system (URS) is one. more

When No Action Is the Wisest Action (ICANN Does Good)

Although ICANN is now getting a lot of ridicule for the "glitch" in its TLD application System, it deserves some praise and respect for the results of its April 10 board meeting. In that meeting, the board showed the involved community - and the rest of the world - that it is no longer going to be stampeded by extra-procedural political pressure to make yet another round of hasty amendments to its new TLD program's policies and procedures. more

LAC, the DNS, and the Importance of Comunidad

The 1st Latin American & Caribbean DNS Forum was held on 15 November 2013, before the start of the ICANN Buenos Aires meeting. Coordinated by many of the region's leading technological development and capacity building organizations, the day long event explored the opportunities and challenges for Latin America brought on by changes in the Internet landscape, including the introduction of new gTLDs such as .LAT, .NGO and others. more

Refutation of the Worst IANA Transition FUD

Of all the patently false and ridiculous articles written this month about the obscure IANA transition which has become an issue of leverage in the partisan debate over funding the USG via a Continuing Resolution, this nonsense by Theresa Payton is the most egregiously false and outlandish. As such, it demands a critical, nearly line by line response. more

gTLDs Under the Microscope in Q1 2021: .kpmg Back in Focus and a Look at Past Launches

With the end of March upon us already, we take a fresh look at .kpmg and its ongoing .brand usage strategy in our first quarterly report of the year. A review of Alexa.com rankings for .brands and other new gTLDs is included as well as an examination of the factors that have affected registration rates for new gTLD launches from 2019 and 2020. Our MarkMonitor team of experts also analyzes the ICANN Final Report on the new gTLD Subsequent Procedures Policy Development Process... more

How Many of the New gTLDs Will Fail?

I was just asked the question: How many of the new Top-Level Domains (TLDs) will fail? This poor listener might have hoped for one sentence as response, but that subject is too interesting to be brief. In this scenario you can't look to historical data to measure or predict the success rate of the new TLDs because past new TLDs have been largely managed by big businesses who have strong revenue streams from other business lines that they could use to support a slacking TLD. more

Another Letter Filed Against .sucks TLD for Extortion

Kevin Murphy reporting in DomainIncite: "ICANN's Business Constituency wants US and Canadian regulators to intervene to prevent Vox Populi Registry, which runs .sucks, 'extorting' businesses with its high sunrise fees. The BC wrote to ICANN, the US Federal Trade Commission and the Canadian Office for Consumer Affairs on Friday, saying .sucks has employed 'exploitive [sic] pricing and unfair marketing practices'." more

Upcoming Brands and Domains Conference to Explore Various Views on DotBrands

After its first edition in Valencia, Brands and Domains will travel this time to the Netherlands where the second conference will take place from the 2nd to 3rd of October 2017. This time, Dot Stories, the main organizer, chose the Hotel Amrath Kurhaus for the event. Nowadays, more than 600 applicants hold already the right to start their own dot brand, but there are not so many who have been brave enough to use it. more