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The day after 'reveal day' two big questions will emerge; firstly was the advertising branding world so wrong or secondly, the parties behind the proposed names so invincible and can turn their $350 million dollars into many tens of billions. To be fair the jury may be out nevertheless, here are some facts... The Internet was never designed to solve the global business naming problems; it was the extension of DARPA, a failsafe military communication system later adventured into public use. more
I was expecting something that would discuss the unique properties, if any, of the domain name market, and the types of inventory theoretically available to allocate, and the expected outcomes for the various types of auctions, and some showing that for some desired policy goals, whether greatest gain to seller or lowest loss to buyer, or something entirely different, the expected outcomes. This would assist the better informed, bottom-up, stakeholder-driven, consensus policy making. Is the domain name market indistinguishable from the spectrum market? If name spaces are distinguishable from units of spectrum... more
New York City government officials announced that they will be applying for the ".nyc" top-level domain (TLD) extension and are looking to choose a qualified vendor to operate the TLD on their behalf. New York City's Department of Information Technology and Telecommunications (DoITT) recently issued a Request for Proposals (RFP) to try to find a qualified vendor to manage and market the city TLD in hope that they can raise more revenues for the city, to help local small businesses, promote tourism and help extend the branding image of NYC. more
ICANN unveiled all the applications for new top level domains today, all 1,930 of them. Most of them were fairly predictable, big companies applying for their own names like .IBM, .DUPONT, .AUDI, and .HSBC. The most applications for the same name were 13 for .APP, 11 for .INC and .HOME, 10 for .ART, 9 for .SHOP, .LLC, .BOOK, and .BLOG. None of those claim community support so they'll have to slug it out in the contention process. more
One of the primary purposes of the ICANN New generic Top-Level Domain (gTLD) program is to foster innovation in the DNS industry and the wider Internet. While having a desirable TLD string that users can relate to is a good starting point, gTLD applicants may want to bolster their value propositions by offering innovative services and differentiate their TLDs from others. Defining the services to be offered is so central to a gTLD that it should be part of the initial strategy of any prospective applicant. more
When Barack Obama succeeded George W Bush and became America's 44th president, it seemed he could do no wrong. But this was arguably more a consequence of the perceived inadequacies of his predecessor than a realistic reflection on his own abilities. A fact highlighted by Obama being awarded the Nobel peace prize a mere nine months after taking office, before he'd had any real chance of having an impact on America or the world. When Fadi Chehadé was formally introduced as ICANN's next CEO, at the organisation's 44th international meeting in Prague last June, there was an undeniable Obama effect... more
As a member of ICANN's Business Constituency I have heard first-hand the perfectly appropriate criticisms from trademark holders of ICANN's roll-out of new generic Top-Level Domains (gTLDs). But while it may be OK for branded companies to wish they didn't have to deal with the matter, the dust that has been kicked up has obscured real value in the program. more
Over the weekend, ICANN's Board of Directors met in Norway to discuss the fate of new generic Top-Level Domains (gTLDs). As a result of the meeting, two resolutions were passed related to new gTLDs. First, the Board resolved to recommend further actions based on comments recently submitted by the Governmental Advisory Committee. The second resolution directed the ICANN CEO to incorporate a number of items into the fifth version of the Guidebook including... more
In early November 2013, prior to ICANN's Buenos Aires meeting, I published an article at this forum, Policy Advisory Boards – A Cornerstone PICS (Public Interest Commitment Specification), that extoled the advantages of adopting a Policy Advisory Board (PAB) model as a practical, effective, and least burdensome means of effectively implementing the request of ICANN's Governmental Advisory Committee (GAC) for consumer and competitive safeguards at sensitive new gTLD "strings" - especially those that are related to regulated industries and professions. It is deeply gratifying that the article has received nearly 9,000 views since first being posted and inspired considerable discussion. more
It has been a while, nearly eight years since we have been in touch. I thought I would post an update to the DCA vs ICANN case, to the interested party of the global internet, towards the eight-year legal battle DCA had with ICANN. I believe there would be useful lessons learned that would shed some light on ICANN's activities in the Internet community. For those not aware, the DCA vs. ICANN case involved many twists and turns, spanning nearly a decade of DCA's efforts to hold ICANN accountable for the harm it caused to DCA over the delegation rights of the .Africa new gTLD Registry. more
31 August 2013 marked a historic day for Internet users worldwide. It marked a very key day in the introduction of new gTLDs. On that day ICANN, who oversees the gTLD programme, six years in the making, announced the completion of gTLD Initial Evaluation (IE) results based applicant's ability to demonstrate their financial, technical and operational capability to operate and manage a TLD Registry. more
The ICANN Implementation Recommendation Team (IRT) working group has published its final report, which I decided to analyze a bit further. I already made a few comments last month, both in the At-Large Advisory Council framework and on my own. There are several issues raised by the recommendations of this report. The Uniform Rapid Suspension system (URS) is one. more
ICANN is currently seeking public comment on the subject of "closed generic" Top Level Domain (TLD) applications. A "Closed Generic" is a TLD that is a generic term, but domains within that TLD will not be sold to the public. There are those who object to generic terms such as .book being operated as closed registries, which means that domain names within the .book Top Level Domain as proposed by Amazon would not be sold to the public, but instead, Amazon.com would own and operate all domain names within the .Book Top Level Domain. more
Last night there was apparently a big event in Paris at the Eiffel Tower (Champs de Mars) and there were plenty of photos shared by the brands, companies and people in attendance.
But what's really impressive is that they were able to get the message up on the side of one of Paris' best known monuments -- the Eiffel Tower. How? The City of Paris is behind the domain extension - so that's "how". more
With the end of March upon us already, we take a fresh look at .kpmg and its ongoing .brand usage strategy in our first quarterly report of the year. A review of Alexa.com rankings for .brands and other new gTLDs is included as well as an examination of the factors that have affected registration rates for new gTLD launches from 2019 and 2020. Our MarkMonitor team of experts also analyzes the ICANN Final Report on the new gTLD Subsequent Procedures Policy Development Process... more