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Do You See What I See? Geotargeting in Brand Infringements

Geotargeting is a well-established online technique for delivering tailored web content based on a user's geographic location. From an internet technology point of view, this is usually based on the user's IP address, which is converted to a physical location through a standard look-up process performed by network infrastructure. Geotargeting is commonly used by websites for several legitimate reasons, including providing users with relevant advertising and other content... more

Building a More Inclusive Internet for All: A Radix Initiative

Universal Acceptance (UA) is a fundamental requirement for a truly multilingual and digitally inclusive Internet. UA is important because it ensures that all domain names, including new long top-level domains (TLDs) and Internationalized Domain Names (IDNs), and email addresses are treated equally and can be used by all Internet-enabled applications, devices, and systems. more

Home Broadband and the Cloud

I'm not sure that most people understand the extent to which our online experience has moved to the cloud -- and this movement to the cloud means we're using a lot more bandwidth than in the recent past. A huge number of online functions now reside in the cloud, when only a few years ago, a lot of processing was done on our computers. Take the example of Twitter, where I keep an account to upload a copy of my blog every day. more

Optimistic Speculation on What Elon Musk Might Do With Twitter

Elon Musk is a self-proclaimed "free speech absolutist" which leads some to worry that Twitter will be open to the sort of thing one finds at gab.com if his purchase of the company is completed. I have no idea what Musk plans to do with Twitter but let me offer some optimistic speculation. For a start, I don't believe Musk will use Twitter to advance right-wing candidates or policy. more

Russia and Ukraine: A Tale of Two Languages, One Rising and One Falling

For companies with global aspirations, Russian has long been considered a "must support" language. These days, that is no longer the case. But even before Putin decided to invade Ukraine, the Russian language had been slipping, ever so slightly, in global website support. While support for Ukrainian has been steadily rising. I’ve been tracking the languages supported by the leading global brands for nearly 20 years and... more

The Battles in the Online Video Game Streaming Market Are Heating Up

In a previous article, I reported on the problems that Facebook (Meta) is facing – currently betting the house on its Meta service, based on a software platform that will create a virtual reality (VR) networked environment. I mentioned that I was critical about this business model and that I don’t see, at least for the foreseeable future, a platform (based on VR) that would turn the internet or mobile networks into VR environments. I also mention that I do see interesting markets for VR in certain sectors. more

Who Is Driving Buzz and Engagement With NFTs?

Marketers far and wide have piled onto the non-fungible token (NFT) craze. To some great success and fanfare, NFTs are being used to promote and monetize media, goods, and services in almost every segment. Media, Fashion, Entertainment, Sports, Gaming, Art, Beverage, Consumer Goods, Financial, and even Enterprise Software companies are getting into the mix. This brief review examines why, how, and where marketers are using NFTs, how NFTs are being abused and gives high-level advice to marketers and brand protection professionals. more

Is Technology the Problem?

We do live in turbulent times. There is such a lot happening, with many people feeling overwhelmed and lost. One of the reasons given why we do have these problems is technology. I would argue against that. In all reality, technology is a tool that we can use, and yes, we all know that we can use it for the wrong reasons (cars kill people, atom bombs, killer robots, chemical and biological warfare and so on). However, we have learned to live with it, and in general, the outcome from science, innovation and technology has been positive. more

Big Internet Outages - There Is No Such Thing as a Routine Software Upgrade

Last year I wrote about big disruptive outages on the T-Mobile and the CenturyLink networks. Those outages demonstrate how a single circuit failure on a transport route or a single software error in a data center can spread quickly and cause big outages. I join a lot of the industry in blaming the spread of these outages on the concentration and centralization of networks where the nationwide routing of big networks is now controlled by only a handful of technicians in a few locations. In early October, we saw the granddaddy of all network outages... more

Fifty Years On – What to Expect in the Next 50 Years of the Internet

When did the Internet begin? It all gets a bit hazy after so many years, but by the early 1970s, research work in packet-switched networks was well underway, and while it wasn't running TCP at the time (the flag day when the ARPANET switched over to use TCP was not until 1 January 1983) but there was the base datagram internet protocol running in the early research ARPA network in the US. Given that this is now around 50 years ago, and given that so much has happened in the last 50 years, what does the next 50 years have in store? more

Regulating Big Tech. This Time, for Sure!

United States President Biden has recently commented: “But let me be very clear: Capitalism without competition isn’t capitalism; it’s exploitation. Without healthy competition, big players can change and charge whatever they want and treat you however they want. […] So, we know we’ve got a problem – a major problem.” It’s not every day you hear the President of the United States take on the very industry that supported his national economy remaining the world’s richest over the past couple of decades. Yet his tone resonates with a growing unease within the US... more