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For those of us in the domain space, the hype and fanfare in the years leading up to new gTLDs was loud and pervasive. As early as 2010 or 2011, we saw news of their impending launch propagating through marketing and advertising publications, and even popping up on occasion in mainstream press. Yet somewhere along the way (perhaps in the confusion over procedure, dates and deadlines that seemed to plague the process), we seem to have lost the attention of a group vital to the implementation of the new extensions -- marketers. more
Moore's law postulates that the number of transistors in an integrated circuit will double every two years. That law has given us smartphones and other devices with astonishingly diverse capabilities at ever lower costs. However, while it does not encompass online brand infringement, many trademark managers feel that their task is likewise expanding at exponential speed and imposing escalating costs. Potential cybersquatting based in the more than one thousand new generic top level domains is only one new source of anxiety. While the jury is still out on the level of harmful cybersquatting and the efficacy of the new Rights Protection Mechanisms (RPMs) for new gTLDs, that ICANN program is hardly the only challenge. more
An initial review of ICANN's response to litigation seeking it to turn over control of the ccTLDs of Iran, Syria and North Korea led to the conclusion that it had opened a "legal can of worms". A few more just wriggled out, and they threaten the basic assumption that underlies the U.S. statute governing cybersquatting and the practices engaged in by Federal officials seizing domain names engaged in intellectual property infringement. more
Let's go to the scoreboard. There are 1751 applications for new top-level domains. Nearly 1/3 (635) are brands. The rest are generics (e.g. .Buzz) and geographies (e.g .NYC). So, brands are definitely interested in new TLDs - and a handful of major industries have jumped into the lead. If you're in any of those verticals, it's time to pay attention. Your competitors may be giving your customers new ways to reach out, learn and buy from them. more
The new TLD for Scotland, .scot, has been launched. About 50 sites run by "launch pioneers" are expected to go live on Tuesday. Among those who have signed up for a new domain are the Scottish government, referendum campaigners Yes Scotland and Better Together, WWF Scotland, NHS Scotland and Scouts Scotland. The .scot domain is one of a number of new top-level domains going live this year including .wales, .london, .berlin and .NYC. more
EURid and Leuven Statistics Research Centre have released the results of a study investigating websites under most popular top-level domains. more
Until now, the criminals behind malware and phishing have had only 22 generic top-level domain names (TLDs) to abuse -- names like .com, .net or .org. But with hundreds of new TLDs entering the marketplace, e.g. .buzz, .email, and .shop, there are many more targets than ever... What can attackers do with domain names? more
Yesterday I participated in a panel at the International Consumer Product Safety Conference sponsored by the International Consumer Product Health and Safety Organization (ICPHSO) held at the European Commission in Brussels Belgium. This conference brings together the global community of product safety engineers, manufacturers, retailers, regulators, inspectors, and counterfeiting investigators. The role of online fraud and illicit product traffic is clearly one of the conference priorities. more
The new .BERLIN domain added 67,000 new registrations early this week and another almost 6,000 yesterday. This occurred after a few registrars ran a promotion offering free .BERLIN domains. As reported at DomainIncite, over a 1/3 of these domains were purchased by one registrant - making them the largest "landowner" in .BERLIN. Giving away domains may be a good short term business practice... But the geographical domains are not supposed to be generic... more
As the New gTLD Program has rolled out over the course of the past few years, the Internet Corporation for Assigned Names and Numbers (ICANN) has made a number of program changes along the way. One of these changes disallows closed, generic gTLD applications, such as Amazon's application for .BOOK. Now, applicants for closed generics must decide how to proceed: whether to open their generic strings to the public, limit registrations to a defined portion of the public, withdraw the application, or sell it. more
Last night there was apparently a big event in Paris at the Eiffel Tower (Champs de Mars) and there were plenty of photos shared by the brands, companies and people in attendance.
But what's really impressive is that they were able to get the message up on the side of one of Paris' best known monuments -- the Eiffel Tower. How? The City of Paris is behind the domain extension - so that's "how". more
Antony Van Couvering, CEO of Minds + Machines, continues his series of in-depth talks with leading figures from the domain name industry with this video interview of Alexa Raad, CEO of Architelos, filmed recently at ICANN 49 in Singapore. Alexa and Antony discuss how brands are dealing with new gTLD, registry strategies for success and how to market a new gTLD. more
Keynote speaker, and noted security industry commentator, Bruce Schneier (Co3 Systems ) set the tone for the two days with a discussion on how humans name things and the shortcomings of computers in doing the same. Names require context, he observed, and "computers are really bad at this" because "everything defaults to global." Referring to the potential that new gTLDs could conflict with internal names in installed systems, he commented, "It would be great if we could go back 20 years and say 'Don't do that'," but concluded that policymakers have to work with DNS the way it is today. more
John Yunker reporting in Global by Design: "Google has gone live with one if its many Internationalized Domain Names (IDNs): ???. I want to emphasize here that this is a top-level IDN - that is, the equivalent of a .com or .org. This TLD, according to Google, stands for 'everyone.' So you could in effect register 'someword.everyone,' which sounds a bit odd to me but I'm not Japanese. And, frankly, the Japanese have not been blessed with much in the way of IDN options up to this point." more
On Feb. 7, 2014 Dr. Stephen Crocker, the Chair of the ICANN Board of Directors, wrote to Asia Green IT System (AGIT), a Turkish company which applied for .Islam and .Halal, conveying ICANN's latest position on these two applications. The letter is deeply flawed, and shows how ICANN's handling of the .Islam and .Halal applications is at once an egregious assault on the new gTLD program rules, and a betrayal of whatever trust Muslims around the world might have had in ICANN. more
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